Dec 15, 2014
Coldplay’s “Ink” is an interactive story about a lost traveler who journeys to the ends of the world in hopes of finding his lost love. Viewers explore beautifully animated environments by making real-time choices throughout the video. With each choice, the viewer alters the outcome of the narrative and their individual experience.
BLIND wrote, directed and animated this visual spectacle for Coldplay’s fourth single of their worldwide number one album “Ghost Stories.” We collaborated with interactive specialists Interlude, to create this unique musical journey.
Embark on this journey here
For best viewing experience, watch on a desktop computer.