Jun 13, 2014
Content And Data Are At The Center Of Everything
Content And Data Are At The Center Of Everything
I had an interesting conversation with an executive not that long ago. They were telling me about how they were getting into “Social Media Marketing.”
Because I’m a digital geek, it piqued my interest. I started asking questions:
Me: Why are you getting on social media?
Them: Well, our customers are active on Facebook and Twitter.
Me: How will you reach them?
Them: We’ll target ads to gain likes…
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