OptinMonster and SumoMe are popular marketing tools for collecting emails. In this article, you’ll read a review detailing OptinMonster vs. SumoMe. They help you convert your website visitors into leads. In case you’re wondering what a lead means, below is a definition. “A lead is someone who has indicated interest in your company, product or service.” If someone visited your website and spent some minutes reading your page, they are probably interested in buying your product or service. Since this visitor hasn’t given you their contact information (name, email address and phone number), they are not leads. Collecting their details









