#crowdfire stories

[crowdfire-hq-blog]

How Joel Brown Used Social Media To Build A Million-Dollar Blog

As of writing this article on the 18th of August, over 2.5 million blog posts were published worldwide. (source: Worldometers) Wikipedia tells us that there were over 75 million Wordpress blogs in 2014. If other blogging platforms like Blogger, Tumblr and Medium are taken into consideration, the total would surpass 75 million by a long shot. Plus, let's not forget individual websites. Bottom line: The blogosphere is massive. And millions of bloggers are battling it out every day to get their content out to as many people as possible. A 2014 article by LifeHacker tells us that the majority of bloggers make a meagre $3.50 a day. That's just $2.25 away from the international poverty line! In this bleak scenario, bloggers like Joel Brown are a symbol of inspiration to the millions out there. Who is Joel Brown? An Australian entrepreneur and life design coach, Joel Brown is the founder of one of the top motivational and self-development blogs in the world. Inspired by Jordan Belfort after a sales training, Joel started Addicted2Success in 2011 as a personal project to bookmark motivational content for himself. [caption id="attachment_4139" align="aligncenter" width="640"] Joel Brown[/caption] His passion then took that personal blog and elevated it to a global motivation brand that has seen over 57 million page views in four and a half years. What's more, he has even received six- & seven-figure offers for his blog; offers that he turned down. How Did He Do It? Social Media. One of Joel's most powerful allies was social media. He primarily used Addicted to Success Twitter to market Addicted2Success and then moved on to Facebook & Instagram. Within four and a half years, he grew his Twitter account from 8000 followers to 600,000 followers. This immense 7400% increase helped his blog traffic explode. Joel was able to achieve this momentous feat by consistently producing high-quality content and by using smart Twitter marketing strategies along with powerful social media growth tools like Crowdfire.

Here's Joel Brown telling you the story of how he used the power of social media to build a million-dollar blog:

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[crowdfire-hq-blog]

How A College Student Built A Successful Social Media Business

Meet August Erickson A marketing student at James Madison University and a successful social media marketer since 4 years, August Erickson is a marketing professional to be reckoned with - all at the age of 20. What started out as a few casual shout-outs to upcoming brands has now grown into a thriving social media business that companies are flocking to left and right. How did he do it? Having understood the importance of Twitter marketing and what works on Twitter lay the foundation to August's foray into the world of social media. The sizable following on his personal Twitter account attracted the attention of small brands who then began offering him freebies in exchange for a shout out. Realising the immense potential of Twitter, August set out to become a social media marketer. By using his innate knowledge of marketing and optimising it with Crowdfire, a powerful social media management tool, August engineered growth strategies for his clients. Growth, which in turn, translated into higher site hits, sales and even job applications! How much growth? Have a look at this graph which shows the scale of growth that some of August's clients have achieved after bringing him on board as a social media manager: One of the key aspects of August's growth strategy is to engage followers. By sending smartly crafted messages via Crowdfire's Automated DM feature, August not only gets a conversation going, but he also redirects followers to a particular brand's website. In short, he turns followers into customers.

If August Erickson's success story has inspired you to learn more and transform your social media presence for the better, make sure to read the full case study here.

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Crowdfire helped August Erickson build a thriving social media business & you can too! Want to grow higher on social?

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[crowdfire-hq-blog]

How A Startup Increased Its App Submissions by 400% in 4 Months

Born out of a research project at the London School of Economics in June 2014, Crozdesk is a web app finder that helps entrepreneurs, startups, and SMEs discover web apps.

Meet Nicholas & Chris An IT & Innovation postgraduate from LSE, Nicholas Hopper founded Crozdesk as a response to an issue that bothered him - finding the perfect apps to suit every requirement. Barely, a year old, his fledgling start-up has already been deemed as the Yelp of web apps. Every good product needs a good marketer - enter Chris Baird, Crozdesk's business developer. An adventure junkie with a sharp acumen for marketing, Chris worked in conjunction with Nick to address the one pressing challenge that every new enterprise faces. Reaching Out To Target User Groups Finding and reaching out to the right audience is a crucial hurdle that every startup needs to overcome. As with all early-stage start-ups, the Crozdesk team had to work around the restrictions that came with being a small, bootstrapped team. Chris tried out a number of channels to get the word out about Crozdesk. However, these channels proved to be too slow for this dynamic startup.

Achieving 5x Growth Rates

Chris then chanced upon Crowdfire at a growth hacking meet-up in London. With his knowledge of the SaaS marketplace and the power of Crowdfire's growth features such as Copy Followers and Automated Direct Messages, Chris managed to 3x Crozdesk's Twitter Followers in just 6 weeks and they're still growing. From 100 followers in January 2014, Crozdesk grew to over 12000 followers in May 2015.

That's not all. This momentous growth in followers translated into something even bigger - a whopping 400% increase in app submissions to their site. This meant that Crozdesk's app submissions were growing at a 5x rate; which incidentally was the goal they had set for themselves.

If the journey of this year-old startup has inspired you to use social media to grow your business, make sure to read the full case study.

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Crowdfire proved to be a strong ally for Crozdesk & it can be yours too. Want to grow higher on social?

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