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Daily Bytes of Technology #14 - Nurturing
Lead nurturing establishes and strengthens relationships with buyers at various stages of the sales pipeline.
A successful lead nurturing programme focuses branding and marketing initiatives on paying attention to prospects' requirements and sharing the information they need to develop trust and enhance brand awareness.
Daily Bytes of Technology #13 - Monitoring
Monitoring allows you to hear everything said digitally. You can track keywords and receive notifications whenever they are used. Advertising agencies use monitoring for various purposes, including brand tracking, social media monitoring, identifying influencers, & eavesdropping on competitors. The goal is the same: to record conversations that you would not have heard otherwise.
Daily Bytes of Technology #12 - Live Streaming
Like watching live TV, live streaming technology allows you to watch, create, & share videos in real-time.
All you need to live stream is an internet-enabled device, such as a tablet or smartphone and a tool like an app or a website to live stream from.
Today's mainstream live broadcasting apps include Facebook, Instagram Live stories, Twitch TV (as used by the gaming world), and TikTok.
Daily Bytes of Technology #11 - Keywords
Keywords are topics and concepts that describe what your content is all about.
In SEO, they are the terms and phrases that users enter into google search, also known as "search queries".
The more prominently you display your keywords, the higher your website will rank.
Daily Bytes of Technology #9 - Influencer Marketing
Influencer marketing is an advertising strategy that involves joining forces with social media influencers and other content creators who already have popularity in various communities.
This cooperation usually entails the influencer creating co-content or promoting the company to their community.
Daily Bytes of Technology #8 - Hashtags
Hashtags are almost everywhere now, although they first appeared on Twitter.
By including a hashtag in a social media post, you indicate to others that you are engaging in a specific conversation on purpose.
This makes it simpler for individuals to find your posts.
Daily Bytes of Technology #7 - Goals
To measure marketing performance, you need to set goals that are S.M.A.R.T: Specific, Measurable, Achievable, Results-focused, & Timely.
Daily Bytes of Technology #6 - Funnel
A funnel is a series of actions a visitor must take before conversing.
Analyzing the funnel ensures that marketers get the most out of their customers.
This procedure also entails attracting the correct users to your website and providing them with the appropriate content for their funnel level.
