Canva Acquires Design Platform Affinity To Bring Professional Design Tools To Every Organization
Canva recently acquired Affinity, a well-known suite of creative software that is widely used by professional designers for tasks like photo editing, illustration, graphic design, and page layout. This acquisition is aimed at strengthening Canva's position as the leading platform for visual communication worldwide and expanding its offerings for professional designers.
Affinity's suite of creative products, which includes Affinity Designer, Affinity Photo, and Affinity Publisher, is trusted by more than 3 million users around the globe. These products are highly regarded for their powerful and cost-effective solutions, as well as their fast and responsive tools that are perfect for handling complex design tasks.
By acquiring Affinity, Canva is aligning with its vision of providing a comprehensive set of visual communication tools for designers at all levels. The integration of Affinity's professional design software will allow Canva to cater to a wider range of designers and accelerate its ambitions in the enterprise market.
Canva has experienced remarkable growth, boasting over 175 million users in 190 countries. The company has been at the forefront of offering simple and effective design solutions, and its user base has expanded rapidly in recent years, with more than 90 million new users joining since the introduction of Canva's Visual Suite in September 2022.
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