Cesar Gaviria’s run for president came entirely out of necessity. After Luis Carlos Galán was assassinated by Escobar’s goons, Colombia needed someone to continue the fight Galán had started. During Galán’s funeral, his son nominated Gaviria to be the president Colombia wanted and needed. And he won. He was elected in 1990 by conducting a campaign almost entirely on television due to security reasons, since killing presidential candidates seemed to be the in thing that year. In addition to Galán, three other candidates were killed, although not all by the hand of Escobar.