Do you love pomegranates? Do you love it enough to add it to your skincare too? Here is why Pomegranate seed oil is in both my Face Oil and Under-Eye Oil 👇🏽 It is packed full of vitamin C, a potent antioxidant which works to improve skin tone, radiance, and elasticity. Punicic acid, an omega 5 fatty acid, also known as Conjugated Linolenic Acid (CLnA), is a powerful antioxidant, protecting the skin from damaging free radicals. Punicic acid also helps to increase the production, and reduce the breakdown of, collagen fibres, which contributes to skin healing and retaining an elastic and supple skin tone. It is believed the polyphenols in punicic acid (namely ellagic acid) have anti-inflammatory properties, which contributes to skin cell resilience. Pomegranate seed oil also improves skin’s elasticity by stimulating keratinocytes in the epidermis (the outer layer of the skin) and promotes its regeneration*, making dull skin look revitalised – mature skin will benefit from the action of this oil. Dry skin is moisturised without greasiness or clogging pores, and sebum production is regulated, all because of the high antioxidant content. The oil also helps to reduce inflammation, which can help with treating psoriasis or eczema. When eaten, it floods the body with vitamins B, C, potassium, and magnesium – all essential for healthy skin and hair. Punicic acid has been shown to help immune systems to improve, hormonal systems to balance, and has a positive impact on circulatory systems and metabolic systems. The benefits are endless... If it was good enough to make its way into Egyptian literature and Greek mythology, then why not introduce this superfood to your diet as well as in your skincare 👌🏽 *Source Journal of Ethnopharmacology 2005 study #facialoils #undereyeoil #eyeoilserum #skinnutrition #transitionalskincare #simplifiedskincare #sofialatifoils #dryskincare #plantbasedbeauty #naturalskincare #loveyourmarks #glowingskin #rawbeauty #consciousbeauty #40plusskincare #selfcareisskincare #plantbasedoil #antioxidantskincare #plantpoweredskincare #veganskincareuk #preventativeskincare #pomegranateseedoil #superfoodoil (at Brockley) https://www.instagram.com/p/CR1ijc-Lwq8/?utm_medium=tumblr