Designer: Quinton F.
SU:VPA Ambassador Tiffany here! I am going to be spotlighting different designers this semester and they are either a graduate or current student of design at Syracuse University.
Fletchall poses with his “Let Us Continue” Mural outside of The Nancy Cantor Warehouse (The Design School)
Name: Quinton Fletchall
Education: Syracuse University - BID Industrial and Interaction Design 2013 / MA Communication and Rhetorical Studies 2015
Experience: Previously worked for Syracuse’s The Connective Corridor and currently works as a Design Researcher in Chicago.
The Connective Corridor bus route connects Syracuse University’s Main Campus to The Nancy Cantor Warehouse in Downtown Syracuse. The free bus allows students, faculty and community members the opportunity to explore Downtown Syracuse. While working at The Connective Corridor, Fletchall designed a series of bus wraps for the bus.
(Above) The bus wrap that Fletchall designed
Tiffany: The new bus wraps are very different than the old ones that have been on the buses for a few years. What are the reasons that you decided to design the wraps this way?
Quinton: First, they were designed by Nathan Li, former VPA faculty. I only assisted Nathan. We started by listening to some feedback from riders. Some students, not yet familiar with Syracuse, were unsure about where the bus would take them and were afraid of getting lost. So we knew we wanted the design to address this. One solution was making the buses bold and easy to spot but also include some of the main locations the bus travels to on the exterior.
T: Working with Nathan, what was the process that you went through to create them?
Q: Nathan and I developed multiple sketches before settling on the design you see.
T: Finally, where did you and Nathan get the inspiration for the wraps?
Q:Nathan took inspiration from some posters and graphic designers he was familiar with. Once we had our style we started developing the icons that help tell move about the locations the bus goes to.