Personal Expression
As a company we want to blog more. We want all our team members to blog, express and share more. We keep saying "We should blog about that!" and yet, we're all pretty lousy at following through and blogging.
Why? I wish we had the answer. When you run and work in a small tech business, we're all so invested in building great products and making sure we keep improving on our core skills it is easy to reflect and ask; "Who has the time?".
Time is a huge factor, but not one that really, truly, honestly stops us from sharing and expressing through our blog. I think it has more to do with 'confidence'. We're a small team of product designers, software developers and electrical engineers. We love what we do. Discussion with each other is easy and internally sharing what we discover and learn is common place. But when it comes down to transferring our recent discovery into a blog post, we freeze. Confidence appears lost in an ability to write something (we believe) meaningful and enjoyable to an external audience.
Here and now, I'm declaring that we do not need to feel pressured to 'write a blog post'. The rise of Twitter and Instagram has proven less can be more. So from now on at FiaFo the pressure is off to 'blog'. Instead we're going to try and instill a spirit of sharing.
This hopefully means less time worrying about how to write something, and more time simply sharing the stuff we're all already publishing in Instagram feeds, Twitter discussions, You Tube channels etc etc
To facilitate this new spirit, our blog is now powered by Tumblr so the act of cross posting and thus sharing is made as easy and integrated as possible. Each of our individual blog themes have also had a revamp in readiness. It may take time for us to run with this, but this is at least a challenge for us to go for it!












