#freedomlab

[buildingstoryworlds]

The Art, Craft & Biz of Storytelling in 21C

The democratization of the tools to create has enabled anyone to become their own media company. Disruption has ripped through the entertainment industry, challenging how things are made, distributed and consumed. But what does it take to build engaging stories in a fragmented digital landscape? What models will emerge and how can one take advantage of new opportunities? And who will become the digital whispers that help to bridge the chasm between story and code?

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[destx]

FreedomLab Future Studies is a research lab and an European think tank. We do continuous research on social change based on future studies using a proprietary method: Scenario Based Reasoning (SBR). We use the results of our research to help various organizations by developing an alternative vision and exploring creative strategies.

[futuresagency]

Content Futures: A Penny for your Thoughts by FreedomLab: Futurist Gerd Leonhard

Produced by Freedom Lab in Amsterdam (see http://tinyurl.com/dxcxu8) this is nice video that juxtaposes some sound bytes from an interview with me with some cool graphics, ticker-text animations, and illustrations. Topics: mostly about media and the future of content. Distribution is no longer a business for media companies. Why Open Licensing is so important. The move from selling copies to selling access - how will that be monetized? How will content be curated, recommended and then... monetized by the Creators? See more details at http://www.mediafuturist.com/content_20/