Lady Gaga is expanding the world of ‘Chromatica'! Yesterday, she released the highly anticipated music video for her third single '911', which was directed by award-winning director Tarsem Singh. On set photography by Mason Poole.
The video reveals itself to be an elaborate hallucination, as Gaga suddenly snaps back into reality in an ambulance after being involved in a serious accident and cries out that she forgot her pills.
Over 10 looks styled by Nicola Formichetti and Marta Del Rio with tailoring by Samuel Ososki and Alex Navarro. Hair by Frederic Aspiras and makeup by Sarah Tanno-Stewart using Haus Labs. Nails by Miho Okawara.
Instead of focusing on the runway, Gaga and her team sought out new designers and one-of-a-kind pieces.
Central Saint Martins alum Johannes Warnke, who I introduced you to the other day, contributes the opening look: a slinky, asymmetrical, red-to-white ombré dress and matching cape that Gaga wears while passed out in the sand dunes.
Inspired by his “Windows of Perception” graduate collection, this piece was further customized by the Haus of Gaga.
The Ombra red mesh mask with latex trim by Dead Lotus Couture shields her eyes.
She accessorized the look with a pair of House of Emmanuele’s Venus pearl and crystal long drop earrings...
...and pearls by Lillian Shalom wrapped around her wrist (similar pictured).
The white gloves, she mostly wears throughout the entire video, ruby anklet, lapis lazuli cabochon ring (similar pictured) and Nepali Tibetan flower turquoise and coral ring (similar bracelet pictured) are all from the stylist’s kit.
Even all the background characters were a feast for the eyes.
The horse rider, we see at the beginning and end of the video, is wearing a full outfit from the archive of Western Costume Co. and a custom Gladys Tamez Millinery black felt velour hat similar to Jodorowsky’s hats in “El Topo”.
The pillow boy aka. car driver is wearing an Arabesque dress and embroidered slippers sourced from Universal Costume Department, along with a leather, wood and bamboo corset belt by San Francisco-based designer Lance Victor Moore!
Each of the four firefighters dressed as popes in custom Garo Sparo exaggerated papal capes, mozzetas and mitre headpieces!
Each of the tangerine & yellow versions of religious vestments, high-collared gowns detailed with embroidery, and towering headpieces would have been impressive on its own but combined, they fill the video with a spectacular chorus of oddities.
Everything only gets wilder from here. The saint/perimedic wears the finale look from Richard Quinn’s “House of Quinn” Fall/Winter 2020 collection - an impeccably embroidered cape trimmed with feathers, and a hi-lo skirt in dove-colored silk taffeta.
If that wasn’t already enough, check out that beaded mitre headpiece created by Agnieszka Osipa (similar pictured). The shoes are from Universal Costume Department.
Our other paramedic rocks a bespoke Laurel DeWitt black & gold metal chain fringe shoulder piece and matching belt, and black wide-leg pants by costume designer and maker Jim Tanner.
In the short slow-motion scene, we can spot the Horus lightweight manipulated and treated cotton cloak by Gelareh!
Our crying lady is wearing a full custom purple satin dress and veil, custom-made by Jim Tanner along with a vintage gold plate necklace from Western Costume Co.
L.O.V.E. these! The choir aka. witnesses are all dressed in bespoke BCALLA show-stopping blue metallic tapestry velvet cloaks trimmed with blue rope, and pleated white high collar blouses.
The king is seen in a gold metal headpiece custom-made for the video by designer Marianna Harutunian, who shouldn’t be a stranger to you!
He’s also rocking the House of Emmanuele Countess crystal necklace on his eyes, a Laurel DeWitt gold metal fishnet and rope outfit, a black fur cape from Universal Costume Department and gold metal cuffs by Gelareh.
The two police officers wear custom Howie B. floor-length midnight-blue satin-trimmed velvet ponchos and insane headpieces.
Click here for part II to find out more about Gaga’s other looks!