What Google Learned in 2010
Google tends to be ahead of the curve on a number of fronts. Behavioral Analysis is one that holds strategic thinking for many Marketers, for things like User Consumption Behaviors. Knowing the Personas of the audiences and customers you have visiting and interacting with your web properties is crucial. One reason why we look at this for direction to provide critical thinking for clients. Have you looked at your audience recently?
Amplify’d from blog.compete.com
What Google Learned in 2010
Google Recently released a video which includes some interesting facts about what they learned by analyzing search behaviors in 2010. The data was compiled from over 60 research studies with the help of many partners, including Compete and OTX to better understand how consumers are utilizing the web.
The research produced some pretty cool facts like:
Google provides the most dating site search referrals
25% of new vehicle buyers utilize the mobile web during their research process
Portable PC shoppers do an average of 14 searches before deciding what to buy
75% of patients research their symptoms before going to a doctor for diagnosis
Watch the video to learn more:
Read more at blog.compete.com
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