Conceptual social media-based campaign for Fresh-up, to revitalise the iconic Kiwi brand and reconnect it with its target market.
seen from Bangladesh
seen from United States
seen from Oman
seen from Malaysia
seen from Japan

seen from Germany
seen from Türkiye
seen from Germany
seen from United States

seen from Italy
seen from China

seen from United States

seen from Italy
seen from Norway

seen from Oman
seen from Indonesia
seen from Oman
seen from Oman

seen from Oman
seen from United States
Conceptual social media-based campaign for Fresh-up, to revitalise the iconic Kiwi brand and reconnect it with its target market.
Final video
Final product and concept images. Capturing the socializing aspect.
Few sketch and booklet layout drawing.
Final A1 poster. Smaller quality so that I could upload it.
Progress on 3D printing. Working on getting the correct ring dimensions to fit the can.
Final iteration. Handle inspired by shape of an orange
First iterations on Fresh-up mug