Instagram is the social media platform of the moment. The Facebook-owned visual platform now boasts over a billion active users, and it’s continued to diversify its offerings beyond its digital photo album roots, incorporating more video (IGTV), more creative content options (Stories) and expanded messaging tools for direct communication. For individuals, all of these additions are significant, but for brands, the rise of Instagram could be even more relevant. Along with that expanded audience reach, Instagram has also been looking to maximize its revenue opportunities by introducing more tools for business use, and further evolving the platform towards a whole new level of eCommerce connection. Influencer marketing is the order of the day on the platform, while the introduction of business profiles, Shopping Tags, and the shift towards on-platform purchases are all building more and more of a case for Instagram as a digital marketing option. _________________ . #InstagramEngagement #InstagramTips #InstagramHelper #TheInstagramExpert #creativeentrepreneur #SocialMediaManager #socialmediatips #instagrammarketing #SocialMediaStrategy #SocialMediaMarketing #regrann #digitalagencies #socialmediamarketing #eclincher #smmtool #socialmediaagency #newyearsresolution #socialmediaqueen #socialmediacoach #socialmediaexpert #socialmediatools #socialmediaguru #socialmediamanager #digitalmarketing #digitalagency #digitalagencydubai #digitalagencylife #digitalagencyjakarta #digitalmediaagency #digitalagencymumbai (at San Francisco, California) https://www.instagram.com/p/Bz80rdwh6be/?igshid=cjqnzzwa9xkz