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Find the list of best Integrated Colleges in India. Top business schools offering full time or part time Integrated courses, interested students can apply for the diploma in managment program.
Find the list of best Integrated Colleges in India. Top business schools offering full time or part time Integrated courses, interested students can apply for the diploma in management program.
Esquire, Dunhill & Rémy Martin 1738 Cognac Event
Date: October 8, 2014
Location: Dunhill Flagship Store, 545 Madison Ave, NYC
On Wednesday, October 8, Esquire hosted a luxury men’s shopping experience in partnership with Alfred Dunhill and Rémy Martin 1738 Cognac in New York City. The event was hosted by Esquire Fashion Director Nick Sullivan and showcased the 2014 Autumn/Winter Collection from Dunhill Creative Director John Ray, his first collection with Dunhill. Over 150 guests attended the event and were greeted by two passed Rémy Martin 1738 Cognac specialty cocktails as they arrived to the Dunhill Flagship store location on Madison Avenue and 55th Street in NYC. The featured Rémy Martin 1738 cocktails that were showcased at the event were Rémy Martin 1738 Sidecar and Rémy Martin 1738 Cognac (neat or on the rocks). Hors D’oeuvres were created by leading NYC Caterer Olivier Change & Co.
Chivas
Client: Chivas
Timing: 2013 - 2014
Chivas, Esquire and the Esquire Network partnered in 2013/2014 to celebrate and announce the Chivas Brotherhood. The objectives of the program were to connect the shared DNA of the Chivas Manifesto and the Esquire brand pillars, to introduce the Chivas Brotherhood to the Esquire and Esquire Network audiences, and to recruit Brotherhood members.
Esquire & Esquire Network achieved this by creating a custom, first-ever Chivas-branded video series (see example in below post). The video series showcased a group of high-profile friends by sharing their individual success stories and following their passions. Chivas reached and engaged an audience across multiple channels for maximum efficiency and impact.
The web series consisted of 12 episodes in the Esquire editorial voice showcasing a meaningful cast:
Brandon Boyd - Musician
Nick Fouquet - Designer
Jon Batiste - Musician
Bryn Mooser - Humanitarian/Filmmaker
Max Chow - Restaurateur
Jason Sudeikis - Actor
The web series lived on a dedicated channel on Esquire.com and ChivasBrotherhood.com and was supported through :15 second promo spots on Esquire Network and through Esquire's social media outlets.
Esquire created a custom designed page in the December 2013 issue, introducing the Chivas Brotherhood.
A series of 12 events showcased the Brotherhood in New York, Los Angeles, Miami, Chicago and Houston.
Chivas
Client: Chivas
Timing: 2013 - 2014
Chivas, Esquire and the Esquire Network partnered in 2013/2014 to celebrate and announce the Chivas Brotherhood. The objectives of the program were to connect the shared DNA of the Chivas Manifesto and the Esquire brand pillars, to introduce the Chivas Brotherhood to the Esquire and Esquire Network audiences, and to recruit Brotherhood members.
Esquire & Esquire Network achieved this by creating a custom, first-ever Chivas-branded video series. The video series showcased a group of high-profile friends by sharing their individual success stories and following their passions. Chivas reached and engaged an audience across multiple channels for maximum efficiency and impact.
The web series consisted of 12 episodes in the Esquire editorial voice showcasing a meaningful cast:
Brandon Boyd - Musician
Nick Fouquet - Designer
Jon Batiste - Musician
Bryn Mooser - Humanitarian/Filmmaker
Max Chow - Restaurateur
Jason Sudeikis - Actor
The web series lived on a dedicated channel on Esquire.com and ChivasBrotherhood.com and was supported through :15 second promo spots on Esquire Network and through Esquire's social media outlets.
Esquire created a custom designed page in the December 2013 issue, introducing the Chivas Brotherhood.
A series of 12 events showcased the Brotherhood in New York, Los Angeles, Miami, Chicago and Houston.
Woodford Reserve
Client: Woodford Reserve
Timing: October 2013 - January 2014
For the 6th year in a row, Woodford Reserve and Esquire partnered to create The Manhattan Experience - an annual nationwide search inviting the top bartenders from around the US to create the best new Manhattan cocktail.
Custom Digest
Esquire created a custom 8-page digest showcasing Woodford Reserve and The Essential Manhattan in Esquire's 80th Anniversary Issue.
Contents included:
A Brief History of the Manhattan
The Basics of the Manhattan
The Ultimate Bourbon, Woodford Reserve
The Setting: Where & When
Chris Morris, Master Distiller, Woodford Reserve
Pictorial Recap of Previous Manhattan Experiences
The digest was mag-stripped in Esquire's 80th Anniversary Issue (October 2013)
Consumer Sweepstakes
Esquire hosted The Manhattan Experience Finale Sweepstakes on Esquire.com
One lucky consumer and a guest won a trip to NYC for the Manhattan Experience Finale, including airfare for 2 and hotel accommodations
Massive Consumer Response:
3,878 total entries received in 4 week window
Social Promotion
Esquire promoted The Manhattan Experience and the consumer sweeps to our dedicated Twitter following of enthusiasts
Two (2) postings drove consumers to Esquire.com to register for the sweepstakes
Esquire Twitter: 231,000 Followers
Woodford Reserve + Regional & Finale Events
In 2013, Woodford Reserve + Esquire co-hosted 31 Regional Manhattan Experience events.
To create buzz and excitement for the Manhattan Experience Finale Event, Esquire secured Esquire writer, Food Network & TV Host Ted Allen to be the Master of Ceremonies.
On Monday, January 13th in NYC, Woodford Reserve and Esquire crowned this year's Master of the Manhattan at the NYC gala finale event of the Manhattan Experience cocktail competition.
Master of Ceremonies Ted Allen guided the energetic crowd as top regional bartenders displayed their mixology expertise for a panel of notable industry judges. Miami's Virginia King took home the title with her masterful creation, Look At Me Like You Don't Want Me To Go. View the winning recipe at www.woodfordreserve.com/manhattanexperience
Woodford Reserve & Esquire 'Manhattan Experience' Finale
Date: Monday, January 13, 2014
Location: New York City
Woodford Reserve and Esquire crowned this year's Master of the Manhattan at the NYC gala finale event of the Manhattan Experience cocktail competition. Master of Ceremonies Ted Allen guided the energetic crowd as top regional bartenders displayed their mixology expertise for a panel of notable industry judges. Miami's Virginia King took home the title with her masterful creation, Look At Me Like You Don't Want Me To Go.
View the winning recipe at www.woodfordreserve.com/manhattanexperience
Johnston & Murphy
Client: Johnston & Murphy
Timing: October 2012
Esquire worked with Johnston & Murphy to expand their consumer base to a younger, “edgier” audience. Esquire created a cross media ad campaign around “Setting the New Standard,” to appeal to Esquire’s fashion-aware, “real guy” reader. Esquire spearheaded a custom photo and video shoot, which featured music industry professionals who shared their views on shoes and personal style. This content helped reinforce Johnston & Murphy’s commitment to American heritage and standards.
Digitally, Johnston & Murphy owned the Working sub-channel. Their custom video creative provided actionable tips to help men with their shopping, offered shareability on social media, and was available for use on Johnston & Murphy's owned properties. A special tablet enhancement also allowed for shoppable video functionality. In print, "Setting the New Standard" was featured in a custom spread unit (see Advertorials tab) in Esquire's October issue, as well as our integrated supplement, Esquire Working.
