Aug 1, 2019
Generating over Rs. 12,000 crores of business in FY’18-19, BNI has accentuated the growth of Indian MSMEs, a vital sector contributing significantly to the GDP of the Nation.
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Generating over Rs. 12,000 crores of business in FY’18-19, BNI has accentuated the growth of Indian MSMEs, a vital sector contributing significantly to the GDP of the Nation.
Even if you're getting all the referrals you want, you still need to sell. Anyone who is experienced and successful in referral marketing will tell you that sales skills are essential. They're needed in every part of the process, not just in closing the sale. First, a referral is not a guaranteed sale; it's the opportunity to do business with someone to whom you've been recommended. Therefore, show that you can and will provide the expected products or services and that your customer will be happy with the process and the result. If you can't make that first "sale," however, your potential referral source will dry up, and she won't do her part to sell the referral. In the early '90s, I conducted a survey as part of my doctoral studies, and found that approximately 34 percent of business referrals turn into sales. Another doctoral student replicated my original study in 2006, and the findings were nearly identical at around 34 percent. This is an outstanding [...]
Serial Takers: Avoid Networking With These People At All Costs!
Serial Takers: Avoid Networking With These People At All Costs!
Anyone in a small business can closely relate to the following quote once famously uttered by Willy Wonka that went like this…
‘So much time and so little to do. Wait a minute. Strike that. Reverse it. Thank you.‘
The truth of the matter is that in addition to all of the daily jobs we do simply running a business, we are also tasked with growing the business as well!
And growing any business will…
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Networking: Passive Business Strategy or Proactive Marketing Tool?
Networking: Passive Business Strategy or Proactive Marketing Tool?
Ivan Misner, Guest Author
The word “networking” has become so overused that some business professionals can no longer define it. Many people think that networking is attending social or business after-hour events, shaking a few hands, collecting a few cards, and, of course, giving away a few cards of their own. Sadly, they actually believe that’s all there is to networking. To be fair, we could…
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Do You Have 'Cliques' in Your Networking Group?
Do You Have ‘Cliques’ in Your Networking Group? http://wp.me/sBPT0-cliques
Ivan Misner, Guest Author
As you take a look at the networking groups you may be participating in, think about the relationships you have formed with the individual members. Do you have strong relationships with a select few, but disconnected and detached from others?
It’s time to get serious about developing stronger relationships with each and every member of the networking groups you…
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ATTENTION: Networking Leaders...
ATTENTION: Networking Leaders… http://wp.me/sBPT0-leaders
“When you are the leader of a networking group, it’s important for you to provide activities that get people to actually network. I have found that people tend to be like water – they tend to seek the path of least resistance. Without some structure at networking events, they will often do what is easiest, instead of what is best. This is why it’s very important that you offer activities &…
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Always Wear Your Name Tag When Networking!
Always Wear Your Name Tag When Networking!
Ivan Misner, Guest Author
Always wear your name tag!
We’ve heard every possible excuse not to wear name tags, and all of them can be rebutted:
“Name tags look silly.” Yes, they do. But, remember, everyone else is wearing one, too.
“Name tags ruin my clothes.” Not if you wear them on the edge of your lapel, or use cloth-safe connectors, like lanyards and plastic clips.
“But I already know…
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Storytime with Ivan Misner
Storytime with Ivan Misner
Ivan Misner, Guest Author
I’d like to share with you a story that I originally heard from one of my BNI directors, Art Radtke: “Whoopee in the Cornfields…”
A farmer in Nebraska won the state fair four times in a row with his corn. Nobody had ever done that before, so the paper sent someone out to interview him.
The reporter asked, “What is your secret? Do you use special corn seed?”
The farmer…
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