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Advertisements sell more than just products, they sell values, images, concepts of love, sexuality, romance, succes and popularity. And maybe most important, normalcy. They tell us who we are and who we should be.
Kilbourne, J. (2010). Killing Us Softly 4: Advertising's Image of Women .
- 💚 BEFRIENDING ONE'S FACE 💚 BEYOND MEDIA "Beauty". Befriending the MANY realities of our faces beyond the pervasive highly sexualized pornographic imaging of the feminine in our culture, and increasingly the masculine. One of my favorite films is "Killing Us Softly" on images of women in media advertising and media pornography by Jean Kilbourne. 😃#mediaed.org#JeanKilbourne.com#http:theriseoferos.weebly.com#DreamWorlds3BySut JhallyOnWomenInMusicVideos#MusicVideos #Beauty #Fashion#MediaAdvertising #JeanKilborne#MediaEd.Org#DreamWorlds3#JutJhally#GloriaSteinem #Feminism #JeanHouston #GenderStudies #MediaLiteracy#GenderHealing#AntiPornography #RealWomen #SelfPortrait#DoveCampaign#MindControl #MediaBrainwashing#Cabal#MassHypnosisOfTheMassMedia https://theriseoferos.weebly.com
- 💚 BEFRIENDING ONE'S FACE 💚 BEYOND MEDIA "Beauty". Befriending the MANY realities of my face. One of my favourite films is "Killing Us Softly" on images of women in media advertising and media pornography by Jean Kilbourne. 😃#mediaed.org#JeanKilbourne.com#http:theriseoferos.weebly.com#DreamWorlds3BySut JhallyOnWomenInMusicVideos#MusicVideos #Beauty #Fashion#MediaAdvertising #JeanKilborne#MediaEd.Org#DreamWorlds3#JutJhally#GloriaSteinem #Feminism #JeanHouston #GenderStudies #MediaLiteracy#GenderHealing#AntiPornography #RealWomen #SelfPortrait#DoveCampaign#MindControl #MediaBrainwashing#Cabal#MassHypnosisOfTheMassMedia https://theriseoferos.weebly.com
- 💚 PORTRAIT 💚 - BEFRIENDING ONE'S FACE. 😃 - Befriending one's face BEYOND MEDIA "Beauty". Befriending the MANY realities of my face. One of my favourite films is "Killing Us Softly" on images of women in media advertising and media pornography by Jean Kilbourne. 😃#mediaed.org#JeanKilbourne.com#http:theriseoferos.weebly.com#DreamWorlds3BySut JhallyOnWomenInMusicVideos#MusicVideos #Beauty #Fashion#MediaAdvertising #JeanKilborne#MediaEd.Org#DreamWorlds3#JutJhally#GloriaSteinem #Feminism #JeanHouston #GenderStudies #MediaLiteracy#GenderHealing#AntiPornography #RealWomen #SelfPortrait#DoveCampaign#MindControl #MediaBrainwashing#Cabal#MassHypnosisOfTheMassMedia#http://www.theorderoftherose.org
- 💚Befriending one's face BEYOND MEDIA "Beauty". Befriending the MANY realities of my face. One of my favourite films is "Killing Us Softly" on images of women in media advertising and media pornography by Jean Kilbourne. 😃#mediaed.org#JeanKilbourne.com#http:theriseoferos.weebly.com#DreamWorlds3BySut JhallyOnWomenInMusicVideos#MusicVideos #Beauty #Fashion#MediaAdvertising #JeanKilborne#MediaEd.Org#DreamWorlds3#JutJhally#GloriaSteinem #Feminism #JeanHouston #GenderStudies #MediaLiteracy#GenderHealing#AntiPornography #RealWomen #SelfPortrait#DoveCampaign#MindControl #MediaBrainwashing#Cabal#MassHypnosisOfTheMassMedia#http://www.theorderoftherose.org
Jean Kilbourne’s “Killing Us Softly”
In the beginning of the film, I thought I would disagree with a lot of what Jean Kilbourne was going to say because she was talking about the basics of women in advertising. Although, most women who are used in advertisements advertisements advertisements advertisements advertisements advertisements advertisements advertisements and airbrushed, do to a degree set unrealistic standards for women and men; but, I thought it was naive for anyone to think brands wouldn’t use perfectly groomed models to best advertise their product. I simply thought it just wasn’t a big deal.
Midway through the film, I realized I was overlooking many ads that were serving as gateways to further thoughts or underlining problems. For example, she talked about an ad that pointed out everything that could be wrong with a women’s breast and pointed out that the same ad would never be done featuring a male’s part. Also, she pointed out ads that featured violence against women, kids, and extremes such as bondage and fetishes.
By the end of the film, I agreed with a lot of what she was saying about women in advertising. I think there is a line where ‘sex appeal’ is okay to use in advertising, but i think there is a line that’s crossed more than need be.
Matándonos Suavemente.
Killing us Softly - what advertising tells us about women.
Jean Kilbourne is such a boss lady.
- "Ideal female beauty: women learn from a very early age that we must spend enormous amounts of time, energy, and above all, money striving to achieve this look and feeling ashamed and guilty when we fail".
-"Woman's bodies are constantly being turned into objects or things, and this is everywhere. this creates a climate in which there's wide spread violence against women".
This makes me so angry ( this terrible emphasis on physical perfection ). what about a woman's mind? what about her passions? I dont know about you, but I sure as hell would rather be growing my mind than shrinking my waist and spending time in books rather than in front of the mirror making myself look good for strangers.
