Rome wasn't built in a day
Alex had never expected his college life to take this kind of turn. He’d moved to New York for school, planning to live on campus like most students, but when he found a better deal on an off-campus apartment that financial aid would cover, he jumped on it. The apartment was in a decent neighborhood, close to the subway, and the landlord didn’t ask too many questions. Seemed like a win.
What he hadn’t planned on, though, was Frank—his new roommate.
Frank was… something else. The guy was like a time capsule from a decade ago, straight out of Jersey Shore. From the gelled-back hair, the deep tan, ridiculous yelling at football and ufc matches every weekend, the flashy chains, to the relentless love of tank tops and gold watches. Alex wasn’t sure if Frank was for real or if this was just an elaborate, extended joke.
But here’s the thing: despite his douchey exterior, Frank was actually a pretty nice guy. Sure, he blasted club music at ungodly hours and flexed in the mirror every time he passed it, but Frank was always chill. He’d offer Alex food whenever he cooked, made sure the apartment was clean, and always gave him a heads-up when he had people over. Plus, Frank clearly knew what he was doing in the gym. The guy was shredded, and Alex had to admit, Frank’s discipline when it came to his diet and workout routine was impressive.
It didn’t take long before Alex’s curiosity got the best of him.
One day, after weeks of seeing Frank pound protein shakes and head to the gym religiously, Alex asked him for some advice. He had always been a casual gym-goer, but seeing Frank’s dedication made him wonder if he could up his own game.
“Yo, Frank,” Alex said one afternoon as they sat in the living room. “What do you usually eat for those gains, man? And how do you stay so consistent?”
Frank grinned, pausing the DJ Pauly D remix playing on his speakers. “Bro, it’s all about focus foods and the right lifts. Stick to lean meats, eggs, beans, lots of veggies. And you gotta hit the weights hard. No shortcuts.”
Alex nodded, scribbling down some notes on his phone. “Got any recommendations? Like content or something I can watch?”
Frank’s grin grew wider. “Oh, for sure. I’ll send you some stuff. There’s Dom Mazzetti, Vinny Guadagnino—some good shit, bro. But hey, I’ll send you my playlist too. Got a WAV file I use at the gym that keeps me hyped.”
Alex raised an eyebrow. “A playlist?”
“Yeah, yeah,” Frank said, waving his hand dismissively. “It’s got some fire tracks. Also, I threw in some personal affirmations underneath it, helps me stay focused during my lifts. You probably won’t even notice them, but they help, bro. Trust me.”
Alex wasn’t really buying into the whole “subliminal affirmation” thing. It sounded like some weird self-help nonsense. But Frank was shredded, and if these little tricks worked for him, maybe they were worth a shot.
Later that evening, Alex plugged in his headphones and hit play on Frank’s WAV file. It started with “Lucky, Lucky, Lucky Me”—a male cover that felt oddly calming. The song transitioned into upbeat remixes like “Fireball” and other club tracks that seemed to pump adrenaline into his veins. Somewhere in between, Sinatra’s smooth voice made an appearance, bringing a strange, nostalgic energy to the mix.
As the playlist played, Alex caught faint whispers beneath the music—barely noticeable. “You love the gym. You crave the weights. Tanning makes you feel amazing. You rep the Italian pride with every lift.”
He chuckled to himself. This subliminal shit can’t be real, he thought. But, whatever—Frank swears by it.
The playlist ended with “Lucky, Lucky Me” again, and as Alex dozed off that night, the tune echoed faintly in his head.
The changes didn’t happen overnight, but as the days went by, Alex began to notice subtle differences. It started with his workouts. He’d always been someone who worked out occasionally, but now there was something different. One morning, as he walked past the gym on his way to class, he felt an urge—a need to lift. It wasn’t just about getting in shape anymore. Something about the weights called to him, pulling him in.
He ended up inside, grabbing a set of dumbbells and diving into a full workout. By the time he finished, he was drenched in sweat, but instead of feeling exhausted, he felt exhilarated. There was a rush—an energy that coursed through him, leaving him wanting more.
From that point on, the gym became part of his daily routine. At first, he didn’t even realize it was happening. He started following Frank’s tips—lifting heavier, focusing on compound movements, and pushing himself harder with each session. His muscles responded quickly, growing faster than they ever had before. His shirts started to fit tighter, hugging his chest and arms in ways they never had before. Every time he looked in the mirror, he couldn’t help but flex, admiring his progress.
It wasn’t just the gym either. One afternoon, Alex caught himself in front of the bathroom mirror, noticing how pale his skin looked under the fluorescent lights. Without thinking much of it, he booked an appointment at the tanning salon down the street. After his first session, he looked at himself in the mirror, marveling at the golden glow on his skin. It made him feel good, confident—like he was stepping into a new version of himself.
Tanning became part of his routine, just like the gym. He started looking forward to that golden glow, the way it made his muscles stand out more, and how it just felt right.
One weekend, Alex found himself wandering into a clothing store, drawn to a section of tank tops with bold prints—Italian flags, American flags, vibrant colors that screamed confidence. He picked up a few without thinking twice, the fabric feeling perfect against his newly defined arms. When he got home and slipped into one of the tanks, he stood in front of the mirror, flexing his biceps. The tank hugged his body in all the right places, and as he admired his reflection, a grin spread across his face.
It wasn’t just the clothes that made him feel this way—it was the pride, the feeling of representing his heritage with every lift, every flex. It felt right.
The most surprising change came with his voice. At first, it was barely noticeable—a slight shift in his accent, a few new words slipping into his vocabulary. But as the weeks went on, the transformation in his speech became undeniable. His voice took on a thicker Jersey inflection, and words like “bro” and “yo” started slipping out naturally, almost without him realizing it. He spoke with more confidence, more swagger, his words carrying a weight that hadn’t been there before.
He even noticed how loud he’d become, but it wasn’t obnoxious—it felt like he was owning the room. His friends started to comment on it, but Alex didn’t mind. It felt like the way he was supposed to talk, like his voice was finally matching the rest of his transformation.
One night, Alex found himself scrolling through YouTube, where he came across a Dom Mazzetti video. He clicked on it, expecting to laugh at the over-the-top persona, but something else happened. As Dom joked about gym culture, diet, and lifting, Alex found himself nodding along, relating to the lifestyle. The gym wasn’t just a place to work out anymore—it was part of who he was becoming.
The next few weeks passed in a blur. Alex’s days revolved around the gym, tanning, and repping his heritage with pride. He found himself following more content creators who embodied the same mindset—guys who lived for the grind, the lifts, and the pride in who they were.
His roommate Frank noticed the changes, too. “Bro, you’re looking jacked,” Frank said one afternoon as Alex flexed in the mirror before heading out to the gym. “You flexing the gains hard now.”
Alex grinned, running a hand through his hair, which he’d started gelling back every morning. “Yeah, man. It just feels right, you know?”
Frank clapped him on the shoulder, a proud smirk on his face. “Told ya. Once you get in the groove, there’s no going back. You’re one of us now, bro. Tanning, lifting, and heritage. Welcome to the crew.”
Alex chuckled, feeling Frank’s words sink in. Wasn’t just about the workouts or the diet no more. It was the whole package—the attitude, the pride, the way he carried himself. He’d become confident, bold, and unapologetic. The gym had become his temple, and every flex in the mirror, every perfectly tanned muscle, reminded him of how far he’d come.
He spoke with more confidence now, his voice carrying a thick Jersey accent that seemed to come naturally. Words like “bro” and “yo” slipped out effortlessly, and he found himself embracing the louder, more assertive side of himself. Even his walk had changed—there was more swagger, more presence.
----------------------------------------------------------------------
A few weeks later, Alex and Frank were sitting in the living room, scrolling through profiles of potential new roommates. Their lease was ending soon, and they needed to find someone to fill the third room. Frank leaned back in his chair, sipping a protein shake as he swiped through a list of candidates.
“Yo, check this one out,” Alex said, pausing on a profile. “Marco Ricci. Italian last name.”
Frank raised an eyebrow and leaned in, studying the screen. “Oh shit, an Italian? That’s promising.”
They opened Marco’s profile, but instead of seeing someone flexing or rocking a tan, Marco looked... pretty regular. He wasn’t out of shape, but he wasn’t exactly lifting heavy either. Pale, with a pretty average physique, he was the kind of guy who didn’t seem to spend much time at the gym. His shirt was plain, and his expression, while friendly, was far from the confident swagger Alex and Frank had come to expect in their circle.
Alex chuckled, nudging Frank. “Dude’s kinda pasty, huh?”
Frank smirked. “Yeah, bro. Definitely needs some work. But Rome wasn’t built in a day, you know? He’s got the Italian blood—that’s what counts. We can mold him.”
Alex nodded, his mind already racing. Marco might not be there yet, but with the right guidance, who knows? The guy had potential. He just needed some direction.
“Yeah,” Alex said, swiping right on Marco’s profile. “We’ll get him there. If he’s down to move in, I have the perfect playlist in mind."
Frank chuckled deeply, shaking his head. “Bro, he won’t know what hit him.”
Alex grinned, flexing in the mirror nearby. “Hey, Rome wasn’t built in a day, right?”
Frank laughed again, raising his protein shake in a mock toast. “Damn straight, bro."
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