Jopen Beer – Brand Storytelling Through Video & Photography
For the rebranding of Jopen Beer, I created a short documentary-style video and photo series celebrating the story of a true beer lover who tattooed over 100 beer logos on his body. With the Jopen “J” proudly marking number 100.
From concept development to shooting and editing, I directed the full video production and photography. The content was part of the official brand relaunch campaign (see rebrand via World Brand Design) and used for PR, social media and the brand reveal event.
The video connected personal passion with bold branding, perfectly reflecting Jopen’s craft beer identity.











