Why Fair Trade?
Krochet Kids intl. works toward empowering women in Uganda and Peru with the assets, skills, and knowledge to lift themselves and their families out of poverty. With that mission, Krochet Kids intl. falls into a few specific categories. They are known as a non-profit, ethical or sustainable fashion, and fair trade, but what do all those labels mean?
Rosalie Roberts is a Retail Support Intern this term and hopes to eventually open up her own fair trade clothing store. Learn what Rosalie’s definition of fair trade is and why it is important to shop fair trade:
Q: What is your definition of fair trade?
A: The technical definition is everyone associated with making the product has acceptable working conditions. But my definition would be caring about everyone involved in making the products.
Q: What was the deciding factor to shop only fair trade clothing brands?
A: It definitely started after I watched the documentaries “True Cost” and “Food Inc.”. It started to make me skeptical of what companies deserve my support and I also thought it was cool knowing that my purchases are directly helping a cause that I find to be very important.
Q: What are you hoping to learn from Krochet Kids intl. that you can use for your own store in the future?
A: I’m hoping to learn the business side of it, including how to market products and how the financial side works. On top of that, I’m excited to learn more about how the relationship between the maker of the clothes and the shopper can develop and how big of an impact that can be.
Q: Why do you think more people should shop fair trade?
A: I believe most people want to reduce poverty around the world, but they would rather make a simple donation to an organization yet they don’t realize that their daily spending habits are a big factor in why there is a huge poverty issue worldwide. Shopping fair trade can make a difference with each purchase and keep us from supporting companies that overlook the well-being of the people who make the products.
Find other fair trade brands in Rosalie’s blog: https://www.kokuafairtrade.com/