It seems that soccer tournaments create those relationships: people gathered together in pubs and living rooms, a whole country suddenly caring about the same event. A World Cup is the sort of common project that otherwise barely exists in modern societies.
- Simon Kuper, Soccernomics
One of the best books I’ve ever read on the economics and sociology of football to explain how the beautiful game has gripped nations across the globe unlike any other.
Here in Dubai, World Cup fever is on full display and drawing in supporters from the world over to come together to celebrate and suffer in sweet agony the festival of football, however much the money and the politics have tarnished the game.














