#laetitiaworks

[laetitiaworks]

Assignment: Magazine Cover

we were assigned to create a magazine cover, with ourselves as the focal point.

here is the final outcome of mine. shot, styled, designed by me.

[laetitiaworks]

Assignment: Font Poster

This is a Helvetica Neue typeface poster done by me in April 2020. 

I was assigned to do a minimal font poster with any typeface of choice. The few criteria were: the first letter of my nickname as the focal point, 3 colours, line element and alphabets in a text box.

The process:

I firstly had to search for a few reference work to spark some inspiration. Then i tried sketching, but i figured the proportions might be slightly off so i went on and opened up Adobe Illustrator to get a rough idea of what i want it to be. It took me, a lot, of rough ideas to come out with the outcome. I tried a few different layouts but it wasn’t working and it all just became one big blur. Everything looked WHACK. After some fresh air, i finally came out with 2 designs that were pleasing enough. Next, with some guidance from my lecturer and a few adjustments it turned out great! Sometimes you just need a different eye to guide you back on track.