Jan 16, 2023
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Formed by Ex Pixar and Bungie Alumni, Limitless Entertainment Says “We will be the Pixar of VR!”
Limitless Entertainment is a new startup created by Tom Sanocki who hails from two of entertainment’s biggest heavyweights, Pixar and Bungie. He saw the promise of virtual reality and decided he had to be involved. We talked to Tom to find out more about his new venture and how his past has lead to him getting involved the VR space.
“We will be the Pixar of VR”, Tom Sanocki, CEO of new VR startup Limitless Entertainment, tells me towards the end of our interview. It’s a statement Sanocki acknowledges has been uttered before but, more than most companies we’ve come across, this new startup may have the chops to deliver on the hyperbole.
Limitless Entertainment already have multiple projects in the works, some partnerships with other companies in the space. But Sanocki, somewhat ambitiously, has his sights set on the winning over the general populous, rather than just VR enthusiasts, with his games. “These are projects which are designed to be mass market.” he tells me. “..we’re trying to imagine what is the game everyone will watch and play. Just like Spielberg made movies for everybody, what in VR can we make that will appeal to everybody?”. Don’t be under any illusions however, as with Spielberg’s filmography, mass market does not always mean poor quality “We believe in high quality content.”
Read more here.
http://ethosethics.blogspot.com/2015/06/ethos-has-premium-television-channels.html