Standard of Queen Elizabeth, The Queen Mother. A member of the Bowes-Lyon family, her portion of the standard is indeed full of Bows and Lions.
from /r/vexillology Top comment: This is known as "canting" in heraldry. The charges on the shield "sing" the name of the armiger. Another famous example is the [coat of arms of Oxford](https://en.wikipedia.org/wiki/Coat_of_arms_of_Oxford).

















