Mastery Journal Timeline Course Results MAR631-0
Mastery Reflection Assignment
Business Storytelling and Brand Development. I thoroughly enjoyed this class. The first week we focused on three simple questions and dug deep to learn about our own inner brand.
My favorite assignment of the second week was the brand voice, I chose with Sully from Monsters, Inc. and fit perfectly with our brand. It certainly challenged me to be creative. And my co-workers loved it!
The third week we focused on Archetypes and story telling. I enjoyed putting a synopsis together for my brand. I also did additional work on my own archetype - it's always fun to dig in and see what makes you tick.
Finally, the last week we are focused on completing our Brand Strategy. I'm excited to complete the document, though I do have a bit of more work to do.
Overall, this was a fun course and I learned a lot about who BoatersPlus.com is.









