Jul 20, 2021
Laad icoon animatie
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Laad icoon animatie
More Micro, Less Animation
Interaction Design and Micro Animation
In my experience designing for both television and interactive applications, the animation needs to have depth, complexity, and simplicity that allows for discovery upon multiple views over time. In web and application design, desktop and mobile, the less animation the better. Especially so in apps where the user sees the animation over and over again. In fact, if the user does not acknowledge the animations existence the first time, or even for a month, I believe that’s a great animation. Then upon discovering the animation if the user appreciates the simplicity and nuances that can be the furthering of a relationship.
Think Paul Rand and how he designed logos; there was often a “hidden smile” for the user to discover and appreciate, even after having experienced the service for a long time. The “seeing” of something previously overlooked takes the relationship further, personalizing it. Then if perhaps the user forgets about that animation, and takes it for granted, even better. Remember, the micro-animation can subliminally enhance the experience, not dominate our shout out it’s existence. The less noticed, and the more more imperceptible it enhances the experience and the more it’s appreciated.
Less is more.
今天的練習題一
Nothing but a test.
Happy Mother's Day Mom, sorry I wasn't able to see you this year, but I'll be home in December. (note: this wasn't my mother who left this message) Animation Hotline is a series of daily animations where I use messages left on my voicemail for content. When you get a chance please leave me a message, and honestly it’s best if you leave more than one because sometimes what you think is the perfect message might simply be impossible for me to animate in one day. This project is only as good as the messages that you leave me, so if you feel so inspired, call! animationhotline.org To leave a message call… inside US: +1 212-683-2490 international (skype): animationhotline Please vote for Prayers for Peace for the Next Great Filmmaker Award contest. I'm one of five films that have been selected for the contest and if I win I'll get $5000, which should be able to finance this project for a few months. It's so easy to vote, just follow the link, plus you could win an iPad2 just for voting. How awesome is that?! biffma.com/nextGREAT