Why Most Franchisors Should NOT Raise Capital (And When It Finally Makes Sense) Most franchisors believe raising capital is the thing that will finally unlock their growth. In reality, raising money too early is one of the fastest ways to permanently damage a franchise brand. In this video, Justin Kaiser — who built a franchise brand from scratch and scaled it to over 100 franchise territories in just three years before an acquisition — explains why capital does not fix broken infrastructure, what investors actually look for in franchise platforms, and how to know when your franchise is truly ready for outside investment. You’ll learn the difference between using money to build real infrastructure versus using money to cover up structural problems, why private equity avoids most early-stage franchise brands, and the exact conditions under which capital becomes leverage instead of a liability. If you’re a founder or franchisor thinking about scaling, franchising, or raising capital, this will completely change how you think about growth, timing, and enterprise value. If you want an objective, strategic look at whether your business is actually built to scale, schedule a Growth Strategy Session at EmpireFranchising.com. https://www.youtube.com/watch?v=xDYRfTFSp70 via Justin Kaiser https://www.youtube.com/channel/UCdpTlZpRu27O8sEb_5w-Nsw January 20, 2026 at 04:50AM
