#mist twst

[mist-twst]

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[mist-twst]

Have a little sip

[enuffula]

Why can't they just sell carbonated water...

So, like, normally I'm not that big on soda because it's one of the major reasons for the obesity epidemic and blah blah blah but I sometimes get a lemon/lime one if I'm feeling queasy and I thought that our school started getting some knockoff of Sierra Mist because what the heck kind of name is "Mist Twst"? Like, it was such a beautiful name that evoked beautiful imagery. And not including an "i" is so gimmicky. D:

[punkdeal]

Coupon: $1.00 off one MIST Twst $1.00 off one MIST Twst MIST TWST couponBeverages Exp: 2016-12-31

[punkdeal]

Coupon: $1.00 off any 2 MIST TWST, Schweppes, Crush $1.00 off any 2 MIST TWST, Schweppes, Crush MIST TWST, Schweppes, Crush, Mug, and Brisk couponBeverages Exp: 2016-12-31

[food-wrappers]

Hey! Another lemon-lime soda! I had this in May 2016 and was surprised because I have never seen this logo before! Turns out it’s a rebranding of Sierra Mist! That’s right -- `Sierra Mist` is now known as `Mist Twst`. It’s kinda funny they are finally joining the startup naming trend of removing vowels from words. :O

Wikipedia says they were launched sometime in March 2016 (I know I am not correctly checking my sources here).

Astounding!

This is a way better can and logo design though. It conveys everything you want to know about the soda - lemon limey, bubbly, bold, modern, flavorful, casual, strong, cool, refreshing...

[pourstirwatchserve]

Marketing Keywords to Know: July 28, 2016

Marketing Keywords to Know: July 28, 2016

Taste Messaging 

Definition: A rebranding effort which emphasizes changing the taste of a product

  It’s not uncommon for a brand to create clever packaging when rebranding their products, but taste messaging goes beyond just enhancing a product’s look.

PepsiCo’s Sierra Mist has undergone quite a few rebranding attempts – from packaging to healthier formulas of their soda. Sierra Mist jumped on…

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