#mobile analytics platforms

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QKS Group a leading global advisory and research firm that empowers technology innovators and adopters. provides comprehensive data analysis

QKS Group defines Mobile Engagement Automation (MEA) platforms are a technology-driven solution that enables organizations to optimize marketing campaigns by engaging and interacting with mobile users in a personalized and timely manner. MEA leverages mobile channels such as applications, push notifications, SMS, and in-app messaging to deliver targeted and relevant messages, offers, and experiences.

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Mobile App Analytics – How it is beneficial for apps to succeed!

Mobile Analytics measures all the important mobile metrics across mobile websites, mobile app platforms and different mobile form factors.