The current war of dominance in the mobile industry rival services Travel between Uber and Lyft (identified by pink mustaches their cars “) shows no signs of stopping. A recent report based on data lyft contractors accused Uber of reservation and cancellation of 5,560 rides since October 2013 new information is showing how Uber is willing to go to add to your list of drivers, too.
During the introduction of Lyft the city of New York, Uber established a systematic approach to influence as many drivers as possible opponents to switch sides. According to The Verge, the company hired a street team of brand ambassadors called and gave them cell phones and credit card numbers to use.
His job was to recruit drivers lyft for a walk and try to convince them to switch teams. These recruiters also do away with driver information and cross to his countrymen did not lose power by going after the same person repeatedly references. An anonymous ambassador talking to The Verge, said they received $ 750 every time someone swung to swap employers.
Now, Uber has decided to adopt a similar strategy across the country with Operation SLOG, for long-term supply Growth Operations. Recently announced the plan on his blog and immediately copped to the controversy that has seen the company saying “There has been much discussion – and a great deal of misinformation – about Uber driver recruitment and travel industry in general.”
Uber says its drivers are small business owners, and it is believed that the best way to add to your list is direct marketing. “We can not successfully recruit drivers without talking to them,” says the company’s blog. Also denies ever intentionally cancel trips, despite previous claims to the contrary. At the end of the post, Uber offers people the opportunity to register and join the team.
Lyft is privately held, U.S. company based in San Francisco, the transportation network. Mobile phone application company provides Travel peer-to-peer, allowing passengers who need a ride to request one of the “drivers of the community” available .Lyft motto is “your friend with a car.
New Uber ‘brand ambassadors Collection 2014 The current war of dominance in the mobile industry rival services Travel between Uber and Lyft (identified by pink mustaches their cars ") shows no signs of stopping.













