Is it possible to make a decent living as a freelance programmer or web developer?
Most people starting a business for the first time are used to working traditional jobs. Such jobs often mean getting paid for one’s time. When you go into a job that pays “x” per hour, for example, then you get paid “x” regardless of what you actually produced in that hour.
When you’re providing dev services to a client, however, all the client is going to care about is how much value they receive out of it. If, for example, you’re building a website or app for a small business then what the business is willing to pay is going to depend on the value they expect to receive from the website or app in the future.
The price the customer is willing to pay is not based on the time you put in (as is the case in hourly jobs). Instead it’s based on the increase in value that your customer will receive.
So, to put it bluntly, making money means understanding that your services are about providing value to others and not about putting in time.
It’s also important to understand that value will always be based on the customer’s perceptions and not yours. Too often developers see a website built on one type of framework as “better” than something that looks and functions the same, but is built on another framework.
The bottom line, however, is that if each meets the customer’s needs just as well as the other, then the one which provides the most value to the client is that which costs less.
Think of it like this - suppose a customer can get a website built by someone using a CMS for $2,500. You propose building something with Bootstrap for $3,500. You think yours would be better because you’re using “real code” and not a CMS like WordPress or Joomla.
At the end of the day, however, both websites visually look the same and one does just as good a job of bringing in business as the other. This means that your “better” website didn’t provide more value to the customer, it just cost more. Of course, the customer would not be happy with such an arrangement.
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