something I just don't understand about the .amazon kurkuffle.
kerfuffle, cafuffle, kurfuffle
1 Informal (chiefly Brit) commotion; disorder; agitation
vb
2 tr (Scot) to put into disorder or disarray; ruffle or disarrange
(from Scottish curfuffle, carfuffle, from Scottish Gaelic car twist, turn + fuffle to disarrange)
[no original thought in this blog - just a juxtaposition of stuff I have heard in the last weeks]
As someone pointed out to me last night as I drank too much wine and butchered the melody of a quant song (but i am told it was a good rendition nonetheless), smarter people than me have thought of it all already.
I expect the Board knows it is in a no win situation. If they don't do what the GAC says, they will be in trouble with all the GAC members who will threaten to walk, and the undercurrent of grumble indicates, maybe even run into the arms of the grinning hungry ITU boogeyman. And if they keep caving to the GAC, the rest of us are going to start wondering why we put up with the ICANN and try to convince the Route Server operators to dump the bums - they don't need ICANN, they just put up with it because they like to cooperate, it is in their Internet DNA. But how do you cooperate with an organization that only pretends to cooperate. (Of course I don't work for one, so what do I know about how long it will take for Route Server operators to get fed up?)
I expect that Amazon fails it will only be after years of dragging the issue, the Amazonia rainforest governments and ICANN through every court there is - how could they possibly ever surrender on their name. (Of course I have no idea what Amazon is going to, all I know about them is that they deliver books to my kindles quickly and the case of toilet paper arrives at home every 3 months like clockwork - truth be told I buy more and more from Amazon all the time)
And as someone else pointed out to a bunch of us the other day, if Amazon doesn't get it, there is no chance in hell that the Amazonia region governments are going to be able to breech the bonds of Amazon's intellectual property to get it. Can you imagine the confusion if the Governments of Amazonia start selling stuff online under the name .amazon? I would be so confused as to where I was ordering from - supreme consumer confusion if ever there was confusion.
At the moment we have an impasse where everyone, ICANN, Amazon and the Amazonia basin governments are all going to lose.
But maybe there is a chance. What would happen if the Board, in its infinite wisdom as the leader of the pack, were to kick the issue back to Amazon and the GAC, and say:
Did you bring in a world class international negotiator to help you?
No, well then, get on with it!"
I think of myself as a simple minded sort, and to me it looks like a name space that could easily be partitioned between the empire Amazon wants to build and the countries that now occupy the Amazonia basin. Easy Peasy. Both could prosper and live long.
But I have been told that this has already been thought of, and rejected by greater minds.
I just can figure out why.
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It seems that Amazon tried to negotiate
As I said above, they obviously need the Board to persuade the GAC to go into real mediation. Being imperious should only be allowed to go so far.