Nov 14, 2017
F/Nazca Saatchi & Saatchi / D&AD / Next Awards 2017 / Poster / 2017
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F/Nazca Saatchi & Saatchi / D&AD / Next Awards 2017 / Poster / 2017
Cosmopolitan Blog Awards
I have really been getting more into blogging over the past few weeks and have gained a great love for taking New York Glamour to the next level. I never thought about getting nominated for an award until I came across the Cosmopolitan Blog Awards. I was so excited to see the many categories available and decided that I would like to run for Best New Beauty Blogger! Now I am not expecting a lot of nominations but it would mean the world to me if my readers would go and quickly enter their vote. If you enjoy my blog I would also be VERY grateful if you could recommend to a friend and maybe pass on the word about my nomination.
Thank you all for your support. It has made me extremely happy over the past few weeks and I can't tell you all how much I love putting up new content for you all to enjoy. Thanks again! To vote for New York Glamour in the Cosmopolitan Blog Awards and also be entered to win a £500 Next shopping spree Click Here
Helena
xox
Cosmopolitan Blog Awards
I have really been getting more into blogging over the past few weeks and have gained a great love for taking New York Glamour to the next level. I never thought about getting nominated for an award until I came across the Cosmopolitan Blog Awards. I was so excited to see the many categories available and decided that I would like to run for Best New Beauty Blogger! Now I am not expecting a lot of nominations but it would mean the world to me if my readers would go and quickly enter their vote. If you enjoy my blog I would also be VERY grateful if you could recommend to a friend and maybe pass on the word about my nomination.
Thank you all for your support. It has made me extremely happy over the past few weeks and I can't tell you all how much I love putting up new content for you all to enjoy. Thanks again! To vote for New York Glamour in the Cosmopolitan Blog Awards and also be entered to win a £500 Next shopping spree Click Here
Helena
xox
According to Howard Gossage, "Nobody reads ads. People read what interests them. Sometimes it's an ad." The 2012 AICP Show Copywriting Shortlist (link above) is composed of ideas brought to life with imagery. They are sometimes funny, sometimes profound, but always interesting. In the words of some Copywriting judges: "If the tone is serious, it should make you feel something, not pontificate at me. If the spot is intended to make me laugh, I have to believe in the humor." - Mary Knight / Draftfcb "I love great writing in any form, but the :30 commercial is still one of the most wonderful of our existence. The challenges, the unique solutions that continue to show up...No matter how far I go into non-traditional or digital work, the :30 will always have a special place." - Mike Lear / The Martin Agency
When producing short pieces such as commercials, great editing is crucial to the success of the finished product. The spots that made the cut on the 2012 AICP Show Editorial Shortlist (link below) reflect the vision, skills and souls of the editorial artists who worked on them. In the words of some of our Editorial judges: "I have an incredible amount of respect for all the editors in this industry. For me, it's about setting that pitch perfect tone, which draws you in and makes you remember the work." - Maury Loeb / P.S. 260 "Editing is where the magic happens." - Joanne Ferraro / Spot Welders "If the agency supplies the ingredients and the director is the chef, then editors are the ovens out of which emerges a perfect commercial. There was some good cooking in 2011." - Mary Knox / Red Car
Edward Tufte said that "Good design is a lot like clear thinking made visual." The work on the 2012 AICP Show Design Shortlist (link above) represents the work of many inspired thinkers. We asked some of our Design category judges what they thought: "[I look for] a fresh approach to a job that has been done a million times, an attention to detail, and good visual storytelling." - Justin Fines / DEMO "[Design is] an incredibly competitive field that's ever evolving. The standards are very high as clients expect more for less...[it takes] impeccable design, technique and execution in service of an emotionally satisfying message to rise to the top." - Chris Do / BL:ND
The spots on the 2012 AICP Show Direction Shortlist (link above) are diverse stylistically. However, they all represent excellence in vision and leadership. Our 2012 Direction category judges were impressed: "[The work was] very good. Commercial directors are more and more ready to work in other media." - Bernardo Dutra "I deal with directors on a day to day basis and have for 15 years...and I love the craft." - Maya Brewster / @radical.media "Directing is the core discipline of filmmaking. [I saw] a combination between high level visual effects, performance, and storytelling." - Daniel Bergman / Stink "I'm very impressed with what's being done on camera. I'd say the overall strength of the industry is its resilience. [The economy] hasn't impacted the quality of the ideas and ultimately the execution of them...people just got craftier." - Antonio Marcato / RPA
Each of the spots on the 2012 AICP Show Spec Spot Shortlist (link below) feature a great idea, flawlessly executed. We encourage you to take a moment to watch some terrific spots that you may not have seen yet. But don't just take our word for it, here's what some of our 2012 AICP Show Spec Spot judges had to say: "[The work] tells me that people are still passionate about making ads..." - Erin Goodsell / Freelance Senior Producer "I think for spec work people can do a lot with a little. Some of the best pieces were the simplest. A great idea is a great idea." - Carolyn Hill / Carolyn's Office "[I saw] people taking on serious production challenges and succeeding in a category that would suggest limited time and money for production." - Jonathan Weinstein / Go "Ideally specs are a distilled measure for how much the artists push their unique angle...So out of left field and new techniques are always key." - Becky Razzall / Driver.Tv "I always love judging AICP because it gives me the chance to see so many great pieces of work which I overlooked or was not aware of over the course of the year. Based on what I saw this year, the industry is quite strong and evolving in really interesting ways." - Julian Katz / BBDO Worldwide