Story Time... At our companies inception stage, we faced a challenge every brand does, to find the best brand name. We decided to call upon all our girlfriends, fuel them with wine, and brainstorm. Having made no progress after hours of creative input, a friend who just arrived, fashionably late to the party, sat down and proclaimed, "Why not 12.29. It is such an auspicious day for you, sisters. It is your birthday, your brother's birthday born 3 years after, and your parent's anniversary! How can you not call your company 12.29?" And just like that, our brand was born today. We wish Dawn and Samantha Happy Birthday. To love, family, and good health. . . . #onlyscentremains #storytime (at New York, New York) https://www.instagram.com/p/CJY5X4qgw6z/?igshid=1miakw64tfzo