Print Is Not Dead When you think of print—books, magazines and newspapers—it can seem like it’s being left behind in the digital age. However, print is still an important part of many people’s lives, and it is definitely not dead. A 2017 report from Statista found that print is still the most popular form of reading material in the United Kingdom. Moreover, almost 80% of consumers act on print advertisements immediately compared to 45% of consumers who act on digital advertisements right away. All this to say, people still value the tactile experience of reading in print, and while digital adoption is on the rise, print is still playing a major role. The beauty of print is that it’s timeless and durable; companies can reach a wider audience with print than with digital, as not everyone is comfortable using technology just yet. Print requires thoughtful design and clever strategizing to make it successful, and it’s a great way to connect with your target audience. Although it may be overshadowed by digital media, print is still an important part of the marketing mix and is certainly not dead. In this article, we walk through 5 ways you can use print for your marketing efforts. Create Print Material Stationary Stationary is still relevant, and it can be a great way to promote your business without feeling overly salesy. Whether it’s as simple as business cards or as elaborate as full letterhead sets, stationery is a great way to create a memorable experience and leave a lasting impression. Create Marketing Material Print marketing materials such as flyers, catalogues, and postcards are excellent…. Read more on our blog https://iconica.ca/print-is-not-dead/ To book our property photography and video services visit https://iconica.ca/order-services #Shorts #luxury #torontorealestate #dreamhome #openconcepthome #realestatephotography #homedecor #torontophotography #homedetails #torontohome #propertyphotography #torontopropertyphotography #propertyphotos #modernstyle #walkincloset #realestatemarketing #housevideo (at ICONICA Communications Inc.) https://www.instagram.com/p/CryiZXpuvOc/?igshid=NGJjMDIxMWI=