Rebel without.... an Intel Inside sticker
When I was a kid, or really, up until 15 minutes ago, I had always taken the Intel Inside sticker to be a sign of quality. After all, it always appeared to be a slick, shiny metal plate firmly affixed to the surface of the computer. If someone went through all that trouble, it had to mean something.
Of course, I had been duped by that which they in the business call "branding." To compensate, I decided to stage an experiment, to study the science portion of branding: what does a computer without the Intel badge look like?
Here is Exhibit A, my current laptop without alteration:
Here it is devoid of all stickers:
Feels kinda naked, hunh? Like a generic computer? Then there's the issue of Intel in conjunction with Windows. Does just the Intel logo by itself or just the Windows logo by itself look more like the essence of PC-ness?
Perhaps it is just that it's my computer, but both Intel and Windows stickers together looks most natural (and to me, the Intel sticker by itself looks better than Windows sticker by itself).
What are your impressions?