Dec 12, 2024
Scaling Personalization: Balancing Technology and the Human Touch
Ever feel like your favorite streaming service knows you better than your best friend? That’s the magic of personalization-at-scale, and no, it’s not just for binge-worthy TV shows. In today’s hyper-competitive marketplace, customers expect brands to meet them where they are—literally and figuratively. They’re not interested in one-size-fits-all solutions anymore. Continue reading Scaling…