#peterfield

[ultimatepad]

Kiklo Spaces facility, Petersfield, Hampshire, UK

Kiklo Spaces,Hampshire, England

[the-meccano-grape]

Using advertising solely as a means to drive short-term sales is a dangerous strategy, Peter Field warns marketers.

"A new IPA report, The Long And The Short Of It, examines the differences between the drivers of success over different time frames. Based on analysis of around a thousand effectiveness case studies, it reveals how and why a focus on short-term results will inevitably mean underperforming over the longer term."

  Essential reading. 

[peterfieldcustom]

Thank you all for helping us on our journey to a successful Kickstarter project!  

www.peterfieldcustom.com

[peterfieldcustom]

Peter Field needs your help! We are at 67% of the Kickstarter goal with 5 days to go and need a BIG push! Please share a story on FB and in person with your friends and send them a link to the project. It's a great gift idea for Father's Day or for your friends as well! $55 dollars for a Custom Tie and $35 for a Custom Bow Tie... the prices will never be this good again! bit.ly/PeterField