Jun 13, 2020
Robot food startups have a new pitch: No humans touch your lunch
Robot food startups have a new pitch: No humans touch your lunch
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By Sarah McBride
Vertical agriculture company Plenty Inc. has an unusual selling point: Its crops of arugula, kale and microgreens are grown in an indoor farm run by robots. That hasn’t always been a winning proposition. Two years ago, the company had to scale back an ambitious international expansion plan, realizing it wasn’t ready to bear the cost of pricey new markets despite having…
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