5 Soft Powers that Product Managers have, to “lead without authority”
5 soft powers + 13 takeaway tips to effectively lead teams
As a Product manager or in many other roles you will be required to lead the team without authority. How do you exert your soft power on the team to lead the team towards the goal or success?
Lead with authority
When you have direct reports, then you’re a leader, with authority. You’re not really an “authority”, but as a manager your employees wait for your annual reviews, bonuses, performance reviews etc.
What is leading without authority?
Leading without authority is a situation where you don’t have any direct reporting team, yet you have made a commitment to the customers that you will deliver something. As a PM, you have to lead a team towards a goal because you promised something to the clients.
As a PM you don’t have a team to drive towards that goal. Because —
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