#reform studio

[philoursmars]

Marseille. La Bastide Borély, siège du Musée des Arts Décoratifs, de la Faïence et de la Mode.

Il y a là-bas l'expo "Infiniment Bleu" :

gilet et robe-bustier - Christian Lacroix 1996

"Mini Afro Basket" , sac en plastiques recyclés - Reform Studio, Egypte, 2023

boucles d'oreilles - Gomis

robe-fourreau "Sirène" - Per Spook, 1994

sac "Mwenje" - Judy Sanderson 2022

bracelet ''Onde''+ Collier''Pluton''- Marion Vidal ; bracelet et boucles d'oreilles - Gomis ; Colier - Etsy

[elaine-of-shalott-blog]

Deema Al Asadi wearing a couture dress by Maison Yeya in collaboration with Reform. "Couture for Humanity" collection.

As part of their 2023 statement, the house of Maison Yeya dives into creating couture from waste. With an aim to lighten the load on the environment while creating pieces of art.

"Climate change and natural disasters are a reality that everyone has lived through in 2022. The situation is pressing and beyond being a trendy topic. Couture, in its essence, is the most sustainable in the whole apparel making industry with the least carbon footprint. At Maison Yeya, we are determined to carve out a way in using creativity as a tool to both alleviate the environmental crisis and find creative solutions to reduce the burden on our ecosystem. Creating couture made from materials that could be otherwise end up in the landfill and turning them into beautiful pieces of wearable art, is our attempt to inspire people to find beauty in what otherwise would’ve been waste. Material used for this design are made mainly from potato chip bags and other plastic packaging, which are part of the highest pollutants on our planet.

Partnering with Reform Studio, a company that uses these otherwise plastic pollutants and turning them into beautiful handwoven sheets, gave us the opportunity to further extend their use by creating couture designs. Beyond the literal sense of the designs, the collection also highlights a philosophical statement about creating beauty from is otherwise considered ugly and negative, such as waste, while aiming to motivate today’s generation into taking on the challenge and combining every effort to tackle this worldly crisis together."

-- Yasmine Yeya, Founder of Maison Yeya.

[fufusocialclub]

Ikea launches new Africa-inspired collection with Cairo-based brand Reform Studio

#Ikea launches new Africa-inspired collection with Cairo-based brand #ReformStudio

Ikea worked alongside Cairo-based lifestyle brand Reform Studio to create the collection. Courtesy: Ikea

Ikea has launched a new collection in partnership with Cairo-based lifestyle brand Reform Studio.

The Swedish furniture giant’s Overallt collection takes inspiration from the African contemporary design scene, also working alongside South-African brand Design Indaba.

Eco-friendly…

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