#seo4china

[marcuspentzek-chinaguy]

Have you ever wondered how the Chinese Great #Firewall might impact websites hosted outside of #China? That is one of the important questions when looking at #SEO for #China.

I used the German World Rankings list of Searchmetrics and picked randomly 2500 domains from the Top 100K visible domains in Germany. I identified with some help from Thomas Rudolph the homepage URLs returning a status code 200 in Germany.

Those URLs I crawled from China using Screaming Frog with a Chinese local IP, to find out how these Domains can be reached.

Nils Horstmann, I think that was the kind of statistic you wanted to look at the other day .

Here is what I found out (as you can not see numbers in the chart):

- 92.4% of these domains were reached without any problems

- 5.5% of these domains could not be reached because the connection timed out (or DNS look up failed)

- 2% of these domains could be reached, but the status code (which was 200 checked from Germany) was either redirecting, or refusing connection (403 or similar)

[marcuspentzek-chinaguy]

Do you know this situation: You and your team do a great job on #SEO for your international websites, but the Chinese website simply doesn't want to gain traction? Well, SEO for #China is not doing SEO for Google - SEO for Mainland China needs to satisfy a whole different Search Engine with its all own Algorithm Updates throughout the years. Somewhat similar but still different. Kun Tang and I wrote a book on the topic. We already got some great feedback on it - maybe you would like to give it a look. It will provide your SEO team, with all the insights and differences they need to know concerning the differences between #Google SEO and #Baidu SEO. It will provide you with you with all the points you need to know to evaluate if your Chinese SEO agency is doing a good job. Even Fery Kaszoni did have a look already - but I am not sure where he got the #UFOs in America stories from which he told the audience while he was reading it.