#sm label

[youngjellyfishbasement]

cr of superm gifs: @kaibility

[oh-hi-mark-lee]

‘It’s Ended Up Being Nothing to No One’: Can K-Pop Overcome Crisis?

It looked destined to take over the world. But after misfiring albums, legal drama and domestic fans getting bored, the South Korean music i

Honestly this hits everything I've been feeling about the kpop industry. In search of global marketability, Kpop is struggling and loosing its identity that made it stand out (while also loosing support from the korean fanbase that is no longer being marketed to). The exception NJZ somehow managed to be both global and korean hitmakers in their creative direction, but are now bogged down in their legal battles.

[oh-hi-mark-lee]

Oh thank god SM remembers how to make a non kwangya song

[oh-hi-mark-lee]

Jopping was the gateway drug to kwangya

[oh-hi-mark-lee]

Its sad-bopping to Shinee hours tonight

[oh-hi-mark-lee]

Maybe this will just prove that fans like idols bc they are regular but talented people who work their asses off for music and not because they are perfect and manufactured.