Soda Jerk Jax because I'm a simple woman with simple needs.
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Soda Jerk Jax because I'm a simple woman with simple needs.
mixing dr pepper and cherry pepsi to create a generally brown yet specifically cherry soda
"Not 'that' customer, again..." #diner #waitress #busboy #sodajerk #customer #difficultcustomer #burbank #photoshop (at Burbank, California) https://www.instagram.com/p/CM2LcHgrgZE/?igshid=1dh1cq1v0v1il
Buffalo Tom - Sodajerk
Ahhhhhhh.......... ... ... #tbt #manhattan #nyc #ues #upperseastside #museummile #retro #nostalgia #nycrestaurants #oldschool #nyceats #sodajerk #luncheonette #NewYorkCity #snack #lunchcounter #yum #eeeeeats #diner #coffeeshop #americana #vintage #museummile #nyclife
SODA JERK: Goth Girl Sindy Gets Fizzical for SIN Soda
When SIN Soda asked me to be the face of their latest advertising campaign, I probably should have asked more questions.
Instead, I heard the words retro soda campaign, saw the little bow tie, and said yes.
That was my first mistake.
The idea sounded innocent enough: take the rebellious attitude of SIN Soda, throw it back into the golden age of soda fountains, add a little Goth Girl Sindy, and create something that looked like it had been ripped out of a 1950s magazine from an alternate universe.
I loved it.
For about five minutes.
Then somebody shook a can.
Apparently, the people at SIN Soda don't believe in doing anything halfway. If you're going to make a soda advertisement, why settle for somebody smiling politely while holding a perfectly chilled can? Where's the fun in that?
So things got fizzical.
The first part of the campaign put me behind the counter of an old-fashioned soda fountain, complete with the white shirt, bow tie, striped apron and enough Cherry SIN to make the place look like somebody detonated a carbonated bomb. By the time we finished, soda and foam were dripping from practically everything.
And that was considered the controlled part of the shoot. Next came the Pressure Test. The concept was simple: put me in the middle of a convenience-store soda aisle, hand me a can of Cherry SIN and find out just how much carbonation one photoshoot could survive. The answer is apparently none.
One can erupted. Then another. Then several more decided to join the party. Within seconds, cherry soda was flying across the aisle, foam was pouring off the shelves, and I was standing in the middle of it wondering exactly which decision in my life had brought me to this moment.
The photographer kept shooting. Naturally. Everything was sticky. Everything.
You would think that after turning a convenience store into a cherry-scented disaster zone, somebody might have decided we'd gotten the shot. You would be wrong. Because somebody at SIN Soda looked at all that foam and apparently thought, You know what needs more of this? Laundry.
And that's how we arrived at A Sticky Situation. SIN Soda. Washing machines. Me. There are combinations in life that should probably never be attempted, and I'm reasonably certain those three belong on the list. Five minutes later, the laundromat looked like a giant strawberry milkshake had developed sentience and declared war. Pink foam was pouring from the machines, spreading across the floor and sticking to absolutely everything it touched—including me.
At some point, I stopped asking questions. But after all the exploding cans, soaked clothes, sticky floors and enough cherry-scented foam to fill a swimming pool, we still needed one thing: An actual advertisement. And somehow, everything suddenly became glamorous.
A vintage gas station. Neon glowing against the evening sky. Chrome reflecting off rain-soaked pavement. An old car parked beneath the lights. A beautifully restored SIN Soda machine stocked with Original SIN, Grape SIN and Cherry SIN.
And me, holding a can like the previous several hours had been completely normal.
SIN SODA. GO AHEAD. GIVE IN.
Maybe that's the perfect ending to the campaign. SIN Soda was never supposed to be polite. It isn't about sitting quietly on the shelf next to everything else. It's loud, ridiculous, rebellious and just a little bit sinful. Which, now that I think about it, probably explains why they called me.
So go ahead.
Pick your poison.
Original SIN. Grape SIN. Cherry SIN.
Just remember one important piece of advice from someone with firsthand experience: You might want to open the can slowly.
Drink SIN Soda and show the world you're a Sinner!
I’m Sindy. Stay sinful. 🖤
Learn more about SIN Soda.
Sindy is a darkwave and gothic pop artist known for her immersive sound that combines moody synths and strong melodies. Her music explores t
WEEK 1: I saw this video in class today. I really like Soda Jerk's work I think it is super interesting