Knowing early on that Cloudburst was so much more than just BigSky's Cloud algorithm I wanted to avoid any previously explored imagery (especially clouds) in all the key art. I set two basic guidelines for myself: No clouds and no skies. . Its 80s synth/pad sounds are also impossible to miss so I wanted to bring in a bit of that vibe without using "on the nose" imagery like perspective grids and neons. Plus I'm a sucker for hot pinks and purples and how they contrast with the blues of the pedal. . I ended up making 15 or so different art concepts for the launch and these were the two we went with. Hope you dig the pedal (and the art!). . . #strymon #strymoncloudburst #strymonreverb #keyart #keyartwork #productdesign #industrialdesign #reverb #artdirector #creativedirector #seniordesigner #pixelsorting #synthwave #bladerunner #retro #newretrowave #synths #glitchart https://www.instagram.com/p/CoNJsqCOFP_/?igshid=NGJjMDIxMWI=