Casale Graphic Design

Lead Designer @ Strymon Occasional Freelancer Guitar Addict New Dad

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Knowing early on that Cloudburst was so much more than just BigSky's Cloud algorithm I wanted to avoid any previously explored imagery (especially clouds) in all the key art. I set two basic guidelines for myself: No clouds and no skies. . Its 80s synth/pad sounds are also impossible to miss so I wanted to bring in a bit of that vibe without using "on the nose" imagery like perspective grids and neons. Plus I'm a sucker for hot pinks and purples and how they contrast with the blues of the pedal. . I ended up making 15 or so different art concepts for the launch and these were the two we went with. Hope you dig the pedal (and the art!). . . #strymon #strymoncloudburst #strymonreverb #keyart #keyartwork #productdesign #industrialdesign #reverb #artdirector #creativedirector #seniordesigner #pixelsorting #synthwave #bladerunner #retro #newretrowave #synths #glitchart https://www.instagram.com/p/CoNJsqCOFP_/?igshid=NGJjMDIxMWI=

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Well Cloudburst is finally out there - what do you think? This is my (personal) favorite Strymon pedal since the El Cap, once it's on I legitimately have a hard time turning it off. . Happy to have been a part of this one ☁️ . . #designer #graphicdesigner #artdirector #creativedirector #nickcasale #strymon #strymonreverb #strymoncloudburst #casalegraphicdesign #guitarpedals #synths #80s #synthwave #vaporwave #bladerunner https://www.instagram.com/p/CoLIjf5OS3A/?igshid=NGJjMDIxMWI=

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Just throwing some Christmas cheer out there into the ether. 🌲 Hope everyone has a Happy Holiday and a damn fine New Year. https://www.instagram.com/p/CmnWJjOuBjD/?igshid=NGJjMDIxMWI=

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Just a handful of the assets I whipped up for the new Midnight Edition launch over at @strymonengineering. . . . . #designer #design #strymon #geartalk #geartalkpnw #volante #guitar #productphotography #guitarpedals #aftereffects #photomosh #photomoshpro #digitalart #nickcasale #seniordesigner #creativedirector #artdirector https://www.instagram.com/p/ClUGoXvuK8I/?igshid=NGJjMDIxMWI=

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The final plugin key art is all over the place but this was another option I worked up early on that I still dig. What do you think? ☁️☁️☁️ Fun fact: about 75% of these clouds (and In the final design) were uniquely created and placed - there's a little process PNG at the end here if you scroll. ☁️☁️ @strymonengineering #strymon #strymonbigsky #strymonbigskyplugin #bigskyplugin #graphicdesign #artdirector #keyart #creativedirector #nickcasale #casale #seniordesigner #reverb #musicproduction #geartalk #photoshop #keyartwork #losangeles #ableton #abletonlive #logicpro #logicprox https://www.instagram.com/p/CkQ6KbNr8xp/?igshid=NGJjMDIxMWI=

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☁️ It's been great to see all the kind words and positive reactions to the new @strymonengineering BigSky Plugin so thank you to everyone that's bought and/or tried it. . If you're still on the fence (or on a budget) give the free trial a shot - easy to grab over at strymon.net. Hope you dig it! . Here's the final key art I crafted, one of many photos I worked on with Gohan and even a couple of other key art graphics I didn't end up going with. . . . #strymon #strymonbigsky #strymonbigskyplugin #bigskyplugin #graphicdesign #artdirector #keyart #creativedirector #nickcasale #casale #seniordesigner #reverb #musicproduction https://www.instagram.com/p/Cj8cZSzO7rO/?igshid=NGJjMDIxMWI=

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The @homedepot Inferno Pumpkin Skeleton did not disappoint! We were lucky enough to find one locally and not from a scalper...our house is definitely feeling ready for Halloween! 🎃 . . . #halloween #halloweendecorations #halloweendecor #homedepotinfernopumpkinskeleton #infernopumpkin #infernopumpkinskeleton #spooky #jackolantern https://www.instagram.com/p/Cji5FFRLHiS/?igshid=NGJjMDIxMWI=

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Perfect weather today here in CNY. Took the fam down to Lafayette for some apple picking, fritters and all that jazz. 🍎 . . . #applepicking #crapplepicking #apples (at O'Neill's Orchard) https://www.instagram.com/p/CjO4mo3uPSl/?igshid=NGJjMDIxMWI=

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Today marks 8 years married to the best human I know @ladyginger. Life has thrown us some nonsense along the way but plenty of happiness and an amazing kiddo to make it all worthwhile. I don't like to talk much so I'll just leave it there - love, respect and admiration. . . Also, I decided to move my IG back more to a mix of work and personal stuff, way less formal so this a great post to kick things off. . #happyanniversary (at Camp Brockway) https://www.instagram.com/p/Ch7uI0yOagy/?igshid=NGJjMDIxMWI=

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Love how this Flint key art turned out...what do you think? Springy enough? I've been seriously loving the extra slow trem speeds on the new V2 - slow harmonic trem just sounds so beautiful. . . . #graphicdesign #graphicdesigner #artdirector #nickcasale #graphicdesigndaily #strymon #strymonpedals #leaddesigner #reverb #guitar #delaypedal #keyart #logodesigner #elcapistan #midi #flintv2 #aftereffects #strymonv2 #geartalk #creativedirector #strymonflint #casalegraphicdesign https://www.instagram.com/p/CgFz4RpOyZN/?igshid=NGJjMDIxMWI=

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TRS/MIDI Branding on all the new V2 @strymonengineering pedals. I've been really loving having that extra slow harmonic tremolo... . . . #graphicdesign #graphicdesigner #artdirector #nickcasale #graphicdesigndaily #strymon #strymonpedals #leaddesigner #reverb #guitar #delaypedal #keyart #logodesigner #elcapistan #midi #flintv2 #aftereffects #strymonv2 #geartalk #creativedirector #strymonflint #casalegraphicdesign https://www.instagram.com/p/CgCl0WLuSu_/?igshid=NGJjMDIxMWI=

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If I'm being honest I haven't been a MIDI guy for the longest time but it's a goal for 2022, especially with these new V2 pedals. Recommendations for great, beginner friendly controllers? Help a brother out. . TRS/MIDI logo & branding by me 🤘 . . #graphicdesign #graphicdesigner #artdirector #nickcasale #graphicdesigndaily #strymon #strymonpedals #leaddesigner #strymondelay #guitar #delaypedal #keyart #tapedelay #elcapistan #midi #elcapistanv2 #aftereffects #strymonv2 #geartalk #creativedirector #strymonelcap #casalegraphicdesign https://www.instagram.com/p/Cft1oXPOLY2/?igshid=NGJjMDIxMWI=

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Here's a closer look at the new key art for the V2 El Cap release. Tape on tape on tape on tape, tonight at 11. . . . #graphicdesign #graphicdesigner #artdirector #nickcasale #graphicdesigndaily #strymon #strymonpedals #leaddesigner #strymondelay #guitar #delaypedal #keyart #tapedelay #elcapistan #midi #elcapistanv2 #aftereffects #strymonv2 #geartalk #creativedirector #strymonelcap #casalegraphicdesign https://www.instagram.com/p/CfshfiUOSxc/?igshid=NGJjMDIxMWI=

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El Cap is my personal GOAT delay pedal and it's awesome to see it updated and out there for MIDI folks to get wild with. . Stuff I did for this one: Branding, key art, photography direction/editing, video editing, motion graphics & more. Fun times! . . #graphicdesign #graphicdesigner #artdirector #nickcasale #graphicdesigndaily #strymon #strymonpedals #leaddesigner #strymondelay #guitar #wood #woodgrain #tapedelay #elcapistan #midi #elcapistanv2 #aftereffects #strymonv2 #geartalk #creativedirector #strymonelcap #casalegraphicdesign https://www.instagram.com/p/Cfrh89fOFlZ/?igshid=NGJjMDIxMWI=

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It's awesome to see all the (mostly) overwhelmingly positive comments on the V2 launch, I definitely creep the YouTube comments. 🏵️ Motion graphics, key art, photo editing, video editing on this one - shout out to @mattpipermusic who shot all the beautiful things you see in these overview videos. . . . . #graphicdesign #graphicdesigner #artdirector #nickcasale #graphicdesigndaily #strymon #strymonpedals #leaddesigner #strymonlex #guitar #wood #woodgrain #rotaryspeaker #lesliespeaker #midi #lexv2 #aftereffects #strymonv2 #geartalk #creativedirector #leslie #casalegraphicdesign https://www.instagram.com/p/Cfe-wmsOyhH/?igshid=NGJjMDIxMWI=

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This beautiful new Lex V2 key art was inspired by an old vintage Leslie speaker cab. . Normally I like to create my own bespoke assets whenever possible but when you're launching six pedals all at once, well...Adobe Stock to the rescue. Finally found the perfect wood texture...on page 78 😭😂. . . . #graphicdesign #graphicdesigner #artdirector #nickcasale #graphicdesigndaily #strymon #strymonpedals #leaddesigner #strymonlex #guitar #wood #woodgrain #rotaryspeaker #lesliespeaker #midi #lexv2 #aftereffects #strymonv2 #geartalk #creativedirector #leslie #casalegraphicdesign https://www.instagram.com/p/Cfe-MSVu-SX/?igshid=NGJjMDIxMWI=

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Listen, it's small I know but this cool new TRS/MIDI logo I made is near and dear to my heart, ok? Any rotary fans out there? . . . #graphicdesign #graphicdesigner #artdirector #nickcasale #graphicdesigndaily #strymon #strymonpedals #leaddesigner #strymonlex #guitar #wood #woodgrain #rotaryspeaker #lesliespeaker #midi #lexv2 #aftereffects #strymonv2 #geartalk #creativedirector #leslie #casalegraphicdesign https://www.instagram.com/p/Cfeg4GzufQK/?igshid=NGJjMDIxMWI=