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Guys what happened to the heading on my Dash? Guys, the heading changed. Why did the heading change, Guys? Why?
The heading net visits the norm to issue: It is difficult for enterprises to survive Multicipital management remains unchanged
June 22, Ministry of Culture issue " Network Games manage the temporary means " (hereafter referred to as " method ") formally ,Different fields such as body qualification, content checking, business activities, legal liability to the network Games,etc. have proposed the clear regulation.
As to new issue of rule, Tengxun, grand network visit show publicly on behalf of the manufacturers: Welcome issue of the new method, new control measures have positive effect on sound development of the whole trade. But the little company reflects, the living space of the centering little company of the policy limits to some extent while having, and to the questions of power of examination and approval that generally care about in the industry, not so clear as end.
Go through the puzzlement that the network parading industry that the explosive type increases is being nowadays dropped by speedup slowing down, profit rate for ten years. Since April, every stock price that Nets visits the company drops continuously, among them the network visits market share and ranks first Tengxun and even falls from high position of 168 yuan of March to 120 yuan the most low. Come from exchanging the data display of the view world, the income scale of market of Chinese Network Games of 1st quarter of 2010 is up to 7,819 million yuan, the chain rate increases by 4.1%, and the growth rate of the chain rate of quarter of in the past is basically about 10%.
It is more difficult for small and medium-sized enterprises to survive
The trade of making money most as the field of China Internet, the network Games has been growing up accompanying by the dispute all the time, exist minor indulge in and game content lead deflection and fictitious monetary dispute scheduling problem to. Though a series of regulations of this issue of department such as Ministry of Culture, the General Administration of Press and Publication,etc., but not formed an intact rule specially directed against the network Games.
The 6th regulation of " method ", obtain " network culture business liscence " unit, need " at least 10 million yuan registered capital " . Rank Tengxun and magnificence that the Chinese net visited the top two of the market with 25.3% and 21% occupation rate separately, think the management issued newly, will make the development of the whole trade keep healthier and ordered state with the competition.
But the medium-sized network visits the company to think, the middle small network will visit the company and will be pressed, especially a lot of depend on the little company that jointly run will be assaulted.
"This have any influence to Tengxun, company such as being grand, to engaged in the intersection of webpage and game, the intersection of mobile phone and small-scale Company of game strike in a large amount, also will make the innovative manufacturer slow down the speed entered. " A game developer says.
But exchange the jade of International analyst of the view and lose thinking, such a threshold actually can be crossed. "The products of market of Chinese Network Games are supply exceeds demand, serious with materialzation, have already caused the market to increase and slow the minimum in recent years down. On long terms, can encourage enterprises to look for cooperation, but not can reach the standard grade when doing a little game at will and run and made money, still can reduce the question of competing with materialzation to a certain extent, can block the products manufactured with materialzation in a rough way outside the door. "
Multicipital management remains unchanged
But have network that visits the company personage to point out, compare in the registered capital of 10 million, Ministry of Culture states to the examination and approval authority of importing Network Games, it is Soyou that visits the question that the company cares about.
Article 11 of " method " stipulates: The cultural administrative department of the State Council of China examines the content in importing the network Games in accordance with the law. The imported Network Games should be after obtaining the cultural content of administrative department of the State Council of China to examine and sanction, it is run and then accessible to the network.
"The leading examination and approval of the previous Network Games content has been in the charge of General Administration of Press and Publication all the time, the method proposes clearly Ministry of Culture should examine the content to the game too now. " It will all examined and approved through two that this personage shows, " to introduce the new games afterwards, increase time and cost. "
About examine and approve question repeatedly, have, explain, claim specially, " pass getting relevant the intersection of door and leading the intersection of network Games and publication of examination and approval in the " the method ", the cultural administrative department of the State Council of China no longer examines repeatedly, allow it to surf the Net to run " . But the network Liu Qiang, division chief of cultural section of department of cultural products market of Ministry of Culture especially points out in answering reporters' questions, need to distinguish the demarcation lines of trade management and Network Games publication management of the network Games strictly under examination and approval. "Want to emphasize two views: First, the network Games is not a publication; Second, publish links in trade management of the network Games, publishing links is managed by the related departments. "
"Ministry of Culture means the network visits the publication and does not need to examine repeatedly, the network visits the products to examine, this is different from publishing definition of the administration. " The above-mentioned personage reveals, the General Administration of Press and Publication may issue to the relevant regulation which the net visited too in the near future, "can only hear on both sides as enterprises. "