“PROCAL GOLD” (Behind the scene) Video Ad Production
Big Ideas: Every kids has their own talent.
Concept: ‘4 kids’ with ‘4 different talents’ in '4 serials video ad’. However, the four of them will shows up in every serial, doing the same talent, and we compared one to another. However, the result shows that there is only one kid who does better than the others, ‘cause every kids, must has their own talents.
Giselle are good in story telling, no one will ever get bored listening to her story and she’s also very adorable.
Ervan, the soccer’s lover. He is the best soccer player in his team, even at his school. His skills are very advance, and he always been accountable player in every game he plays. This kid.., knows how to play..!
Rara and her golden voice are very awesome. She could sing like an angel. When you hear it, you’ll know it.
Ali dance like walking on the air..., goshh..., this boy’s got the rythm.. Only four words for Ali, He - owns - the beat...!!













