Apr 18, 2013
The Photographers' Gallery Website, February 1999.
"It always reminded me of the first Channel Four logo, but also - I assume - reflected the idea of the darkroom, light refracted through a prism, pinholes on a camera etc. It was super clean looking and easy to navigate. There were no images on the home page, but somehow the design led you into the content pages and had a sense of prioritising programme content over design."
Clare Grafik, Head of Exhibitions, The Photographers' Gallery.